Competitor RLSA: Stay Top of Mind for Site Visitors November 22, 2017 By Michael KnightLooking for ways to beat the competition? One way is through a combined competitor and RLSA campaign!Continue Reading Competitor RLSA: Stay Top of Mind for Site Visitors
Promotion Extensions: A Quick And Easy Boost For Ecommerce PPC Campaigns November 15, 2017 By Zach BrunerGoogle’s new promotion extension is on its way to becoming one of the best ad extensions in an ecommerce PPC advertiser’s toolbox.Continue Reading Promotion Extensions: A Quick And Easy Boost For Ecommerce PPC Campaigns
5 Geocentric Tips to Invigorate Your Local PPC Ads November 13, 2017 By Mary HartmanLooking to improve the performance of your local ppc ads? Get 5 tips that will help to achieve more, better quality leads and higher conversion rates!Continue Reading 5 Geocentric Tips to Invigorate Your Local PPC Ads
The New AdWords Report That Will Change Your PPC Plans October 31, 2017 By Carrie AlbrightAdWords has recently added a Days To Conversion reporting segment to their interface to allow for clearer visibility and better remarketing planning.Continue Reading The New AdWords Report That Will Change Your PPC Plans
Two New Bing Updates To Make Your Work Easier October 30, 2017 By Bri SaxmanLearn more about Bing Ads New Features that make working within Bing just a little bit easier.Continue Reading Two New Bing Updates To Make Your Work Easier
Why Brand Ad Campaigns Are Important October 16, 2017 By Stephanie WhiteExplore reasons why you should consistently bid on your brand name and gain more real estate in search results for branded searches.Continue Reading Why Brand Ad Campaigns Are Important
Creative Ways To Manage Multiple Brands In Auction October 3, 2017 By Lara LoweryIt's a delicate balance, but using a combination of multiple optimizations can help you manage multiple brands within a paid search auction.Continue Reading Creative Ways To Manage Multiple Brands In Auction
Demystifying Average Position in AdWords September 14, 2017 By Diane CheliusGet a better understanding of average position and how to breakdown data to determine what is the best position for your ads.Continue Reading Demystifying Average Position in AdWords
Benefit From PPC And SEO Working Together September 14, 2017 By Courtney McGheeA holistic approach to digital marketing, paying particular attention to the combination of SEO and PPC, will help you to produce better results.Continue Reading Benefit From PPC And SEO Working Together
Google For Jobs: How Does This Affect Me? July 26, 2017 By Briana OgleGet introduced to Google for Jobs and thoughts on how it will affect job searchers, third-party job search websites, hiring companies and PPC!Continue Reading Google For Jobs: How Does This Affect Me?
Why IF Function Ads Need To Be In Your Testing Rotation July 20, 2017 By Krista HsiehIF function ads allow you to set specific guidelines based on audience or device data. View the performance we saw in one account.Continue Reading Why IF Function Ads Need To Be In Your Testing Rotation
Getting To The Point – How To Create Actionable PPC Reports July 5, 2017 By Rachael LawLearn how to build insightful reports that drive action items for your PPC accounts.Continue Reading Getting To The Point – How To Create Actionable PPC Reports