You're All Set! You're now registered for Hanapin's webinar, 6 Steps to an Advanced Competitor Analysis For Digital Marketers. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: How To Find Your Competitor's Bidding Schedule Whitepaper: 3 … [Read more...] about 6 Steps to an Advanced Competitor Analysis For Digital Marketers [Webinar Confirmation]
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6 Steps To An Advanced Competitor Analysis For Digital Marketers
More about this Webinar In the ever-changing and constantly involving PPC world, it’s a pretty cutthroat game. In order to stand out to potential customers, it is vital that your company understands its competition. Not only that, but you need to know exactly where your brand stands in relation to your competitors. So how do you know if you’re in great standings or in a bit of … [Read more...] about 6 Steps To An Advanced Competitor Analysis For Digital Marketers
[New Webinar!] Quick Tips To Take Your Geotargeting To The Next Level
In paid search, setting geographic targets is day one. Whether it’s to exclude places you cannot sell or serve or to specifically target your primary customer base, the implementation of geo-targets is on the must-do list for a proper PPC campaign. However, for you intermediate and advanced geo-targeters, we’re going to take this method beyond the basics. In this new live … [Read more...] about [New Webinar!] Quick Tips To Take Your Geotargeting To The Next Level
How AdWords’ Policies Are Shaping Corporate Responsibility
When working full-time in PPC and digital marketing agencies, it is easy to get caught up in platform updates, how-to’s, and customer acquisition strategies. When we are caught up in day-to-day learnings, we often miss the significance of advertising policy changes. Advertising policy changes do more than just limit the types of customers that agencies can work with or the … [Read more...] about How AdWords’ Policies Are Shaping Corporate Responsibility
How To Go From Google ETAs To Bing ETAs
Just a few short months ago, Google announced expanded text ads. At first, there was a little panic in the advertising world. But now that it is rolled out to everyone, marketers are jumping on board and realizing the new norm. Now that expanded text ads have been fully released to all AdWords accounts and the initial shock is over, what now? Bing! Shortly after Google … [Read more...] about How To Go From Google ETAs To Bing ETAs
On Demand Webinar: How To Connect Calls From Paid Search To Sales
On Demand Webinar How To Connect Calls From Paid Search To Sales Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about On Demand Webinar: How To Connect Calls From Paid Search To Sales
Campaign Groups Now Available In AdWords
We are all aware that the marketing industry is growing continually more complex. Frequent expansions and innovations in the digital marketing world are the evidence. As marketing strategies become more intricate, we see that AdWords is working hard to keep up. Our PPC strategies often involve multiple touch-points across various media when inviting users to convert, yet the … [Read more...] about Campaign Groups Now Available In AdWords
Why You Should Give Hero Conf London a Try
Why Go? 100% Original Content 100% Relevant Content 100% PPC Content For the digital marketer, we hopes it’s abundantly clear that the goal of Hero Conf is to make your job easier. And by ensuring that our speakers are presenting only the newest, most innovative and most actionable content, we hope we’re setting new standards for what you should expect at a conference. We … [Read more...] about Why You Should Give Hero Conf London a Try
Quick Tips To Take Your Geotargeting To The Next Level [Webinar Confirmation]
You're All Set! You're now registered for Hanapin's webinar, Quick Tips To Take Your Geotargeting To The Next Level. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Discover 3 Levels of Geo-Targeting For Beginners, Intermediates and … [Read more...] about Quick Tips To Take Your Geotargeting To The Next Level [Webinar Confirmation]
On Demand Webinar: Quick Tips To Take Your Geotargeting To The Next Level
More about this Webinar In paid search, setting geographic targets is day one. Whether it’s to exclude places you cannot sell or serve or to specifically target your primary customer base, the implementation of geo-targets is on the must-do list for a proper PPC campaign. However, for you intermediate and advanced geotargeters, we’re going to take this method beyond the basics. … [Read more...] about On Demand Webinar: Quick Tips To Take Your Geotargeting To The Next Level
How To Utilize Excel Data Tables For Better Projections
We’ve all been in a situation where we needed to see the results of an equation based on a range of values. Maybe it was “what if we spent X amount or Y amount” or “what are the potential impacts of another ad test?” Calculating by hand is slow and cumbersome. Thankfully, data tables allow you to quickly compare values and run calculations multiple times. Rather than … [Read more...] about How To Utilize Excel Data Tables For Better Projections
Introducing the All-New Hero Conf Los Angeles
Whether or not you've been to one of our events before, we're excited to share that you're in for an all-new, all-PPC experience, at Hero Conf Los Angeles. And if you love the amazing posts you read here at PPC Hero, we know that Hero Conf is the learning experience for you. We're headed to the JW Marriott Los Angeles LA Live, April 18-20 for our 6th annual event, and … [Read more...] about Introducing the All-New Hero Conf Los Angeles