One of PPC Hero’s favorite summer hobbies is scuba diving! He’s all set to hit the water (and he’s certainly lathered on the sun screen!). From all of us at PPC Hero, have a fantastic first day of summer!
“The Fat-Free Guide to Google Analytics” – A Review
Using Google Analytics can be very intimidating if you’re just starting out with the program. There’s just…a lot of data. As Ian Lurie, CEO of Portent Interactive, points out in his newest eBook, The Fat-Free Guide to Google Analytics: Using...
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Be a Geek, No Matter What!
Happy Geek Pride Day, from all of us PPC Hero geeks! The first Geek Pride Festival was organized by Tim McEachern and was held in Albany New York. A manifesto was created to celebrate this event, and some of its...
Google Analytics Intelligence: An Invaluable Tool
Custom Alerts in AdWords are helpful. At the campaign or ad group level, you can create a custom alert. For instance, you can be notified when your average CPC for all or certain ad groups within a campaign shoots too...
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Cinco de Mayo – Olé!
PPC Hero has been going through some rigorous training to dance the Mexican Hat Dance for all of you! The Mexican Hat Dance tells the story of a couple courting each other, and they end up together in the end...
May the Fourth be with You
PPC Hero and SEO Boy are ready for a Star Wars party! I can hear PPC Hero’s introduction now: “I am C-3PPC Hero, Google-human relations. And this is my counterpart, SEO-D2.” Have fun celebrating, Star Wars fans!
PPC Hero By Night…Easter Bunny By Day?
PPC Hero is really trying to get into the Easter spirit! But…brown just isn’t his best color. And it looks like SEO Boy agrees – PPC Hero should stick to his usual costume! Happy Easter from all of us at...
Help PPC Hero Save the Earth!
We can always count on PPC Hero to help! Today he’s supporting the Earth, and so should we! You don’t have to be a superhero to help save the planet. Get out there and plant a tree, or pick up...
PPC Hero Knows 4 Ways To Increase Your Display Traffic
PPC Hero he has 4 simple steps to increase display network traffic, plus the time on his hands to take care of some office “chores.”
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SEO Boy to the Rescue!
SEO Boy is ready for spring! He’s got his bike out, and……wait a minute. What shenanigans has SEO Boy gotten into today?! He must be playing an April Fool’s joke on us, showing up on the wrong blog like this!
It’s a bird…It’s a plane…
Every PPC marketer comes up against an account villain they need a little backup for. Well, luckily, PPC Hero is here to help you fight your PPC villains! What account scoundrels have you come up against lately? Have a high...
Happy St. Patrick’s Day from PPC Hero!
I think it’d be a great idea to follow PPC Hero’s lead this year: take some time to relax and think about how lucky we are–for friends, family, whatever brings happiness to your life! Happy St. Patrick’s Day from PPC...
