The digital landscape is changing and we must adapt! In order to stay a top-performer in the digital marketing world, you need to work on 1 skill in 2020.
Continue Reading The #1 Job Skill For Digital Marketers in 2020
Alaina Thompson
Listen, All Marketers Should Be Considering Podcast Ads
Podcast ads are a big opportunity for marketers. The podcast advertising space is not nearly as saturated as paid search or social and is worth the test.
Continue Reading Listen, All Marketers Should Be Considering Podcast Ads
5 FAQs For Marketing on Facebook
Last week, we asked a panel of paid social pros to answer your Facebook questions. For those who missed the webinar, we are sharing the highlights.
Programmatic for Beginners: 5 Resources
Are you just getting started with programmatic? If so, we've got some handy resources to help you understand the landscape.
Conversion Rate Optimization (CRO) for Beginners: 5 Resources
Are you looking for ways to get more leads from your website? If so, conversion rate optimization (CRO) might be what you need. Here are 5 resources to get you started!
Continue Reading Conversion Rate Optimization (CRO) for Beginners: 5 Resources
Facebook Ads for Beginners: 5 Resources
Are you just getting started with Facebook Ads? If so, we've got some handy resources to help you launch your first campaign.
The Future of Paid Social: Is Your Marketing Team Ready?
If you're planning your 2020 marketing budget, there are a lot of paid media trends you should be considering.
Continue Reading The Future of Paid Social: Is Your Marketing Team Ready?
Attend as a team. Grow as a team.
Sixty-six percent of last year's attendees came as at least a pair, if not a team of 3+. Companies know there is more value in sending teams to conferences.
Guide To Google Ads Performance Planner
The Performance Planner helps advertisers optimize campaigns by suggesting an "ideal plan" by "spreading spend in the most effective way among campaigns in the plan." Performance Planner is easy to use and certainly helpful, but it should be used with...
Why You Need A Process For Integrated Marketing
Integrated marketing is about consistently portraying your brand's truth. All the time. In every communication.
Continue Reading Why You Need A Process For Integrated Marketing
Starting Your Digital Journey As A Small Business
There's a huge discrepancy in the value many small business owners place on digital presence and marketing compared to the known value digital provides.
Continue Reading Starting Your Digital Journey As A Small Business
A Remarketing-Free PPC Strategy
PPC marketers need to consider where they would invest their budgets if they could no longer use search and display remarketing, and how they would “follow-up” with site visitors and customers in a similar manner to PPC remarketing.
