JD Prater

JD Prater is the Ads Evangelist at Quora. He's a performance marketer and digital media strategist with a passion for organizing data into actionable stories. His expertise is in crafting marketing strategies and campaigns that drive acquisition, retention, and engagement across the customer lifecycle.

Don’t Miss PPC Hero Live Summit – Time to Diversify: Market Expansion

March 9, 2016 By JD Prater

Explore market expansion opportunities within Facebook and Instagram, as well as programmatic advertising. The landscape is changing; you can’t afford to wait!

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3 Reasons Not To Run Facebook Ads

February 3, 2016 By JD Prater

Get the most value and maximize results from Facebook. Make sure your business is setup for success by having a Facebook marketing strategy.

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4 Reasons Why You Need To Analyze Your Google Analytics Social Users Flow

December 14, 2015 By JD Prater

To better understand what happens post-click on social media ads, I rely on the Social Users Flow Report in Google Analytics to find insights.

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How We Increased Android App Installs By 5% In 6 Weeks

November 24, 2015 By JD Prater

This case study discusses how we gained a 5% increase in Android app installs just by changing a default language setting.

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Your Resource Guide To Learning PPC

October 27, 2015 By JD Prater

In an effort to distil all this content with our need for information, I narrowed it down to my favorite training resources across the web to learn PPC.

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JD Prater

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