I was presented with a pretty big account a couple of months ago from one of our Clients who asked me for help to build out their future strategy. They came to me with the following talking points. We think...
Continue Reading Why You Can’t Manage AdWords Without A Multi-Device Strategy in 2013
Many of us don’t have the time to always be checking our AdWords accounts. I’ve lately talked to many new Clients in White Shark Media who actually dreaded going in and optimizing their AdWords accounts because they felt they had...
Continue Reading 5 Things To Improve AdWords Performance In Under 60 Minutes
This month Andrew Lolk of White Shark Media joins PPC Hero as a guest blogger to discuss his personal tips for optimizing a PPC account within the first month. This is part 2 see here, for part 1 see here. ————————————————–...
This month Andrew Lolk of White Shark Media joins PPC Hero as a guest blogger to discuss his personal tips for optimizing a PPC account within the first month. This is part 2, for part 1 see here. ————————————————– This...
This month Andrew Lolk of White Shark Media joins PPC Hero as a guest blogger to discuss his personal tips for optimizing a PPC account within the first month. ————————————————– In this three-part series I will outline the routine we...
In early 2012, we here at White Shark Media were at a cross roads. We had acknowledged the need for call tracking for quite some time, but the interest to sign up with our call tracking partner wasn’t as high...
Continue Reading Why PPC Agencies Should Include Call Tracking in All AdWords Plans
Oh the sweet old days. We all remember, or most of us have been told about, the tales of greatness from using very specific keywords and how it allowed for extraordinary profits. But where did these days go and what...
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