Make healthier decisions about how you spend your work day with the use of a standing desk.
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How To Choose Your Google Display Network Audiences
Selecting the right audience is crucial when setting up a successful Display Network campaign. Learn how you can find your audience.
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Prepare Powerful PPC Client Presentations That Make An Impact
read on to learn how you can create influential and attention grabbing PPC client presentations.
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The Paid Searcher’s Guide To Brexit
How can we apply Brexit to how we manage our paid search campaigns? Read on to find out.
Reimagining The Client/Agency Relationship Model
The client-agency relationship is changing - we see it at Hanapin and we suspect many of you may be experiencing it as well.
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Treat Bing Like A Special And Unique Snowflake
Given the unique audience within the platform, account managers are wise to optimize and update their strategy based upon distinct features offered by Bing.
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The 4 Personality Types You Deal With In Paid Search
The following types and traps are what to do when communicating to the 4 personality types.
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How Sales Stays Informed In The Digital Marketing World
As a member of the sales team, one of the most important things you must do is stay educated on industry news and trends.
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How To Keep Your Job And Your Cool While Working From Home
I recently relocated and am now a full-time remote employee. I’ll share my favorite tips and fresh perspective on transitioning from an office to a remote work environment.
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6 Takeaways From Google’s Performance Summit
Read what our key takeaways are from Google's Performance Summit announcing new AdWords features.
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How To Pitch Winning Paid Search Initiatives
Pitching initiatives are an important way to grow an account but they also serve as a way to show your clients you are on the cutting edge of PPC.
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“Time Waits For No One” – Time Management Tips For PPC Pros
“Time waits for no one.” Whether or not you’ve heard that phrase before, one thing is for sure – it definitely resonates within the PPC industry.
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