Facebook Dynamic Ads can make a massive difference to your online sales, but getting your head around it can be tricky without the right information. This blog lays out the basics in more detail, giving you the groundwork necessary to...
Optimizing Facebook Creatives for iOS 14
Apple's new privacy settings are likely to put a dent in Facebook’s mobile advertising and impact the advertisers who rely on their ads for marketing.
5 Ways To Lower Your Facebook Ads CPC
Facts you should know about how Facebook Ads work and five effective ways to lower the CPC rates and gain more profit in your online business.
March 2021 Updates to Paid Media Platforms
In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Drive Leads with Hotel Property Promotion Ads Details: Property Promotion Ads are now available globally. Previous to this launch, direct participation in...
The Complete Checklist for Managing Campaigns on Facebook That Will Solve More Than 90% of Your Problems
Using this checklist will solve over 90% of the common problems in Facebook campaigns and optimize them for success.
How To Use Facebook Messenger Ads To Grow Your Network
In the age of social media, internet users are shifting their attention to messengers. This provides a new horizon for ads targeting customers directly.
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What Advertisers Need to Know About Apple’s & Facebook’s Changes
This post will walk through what Facebook & Apple are quarreling about, why you should care, and what can you do to keep your campaigns performing well.
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January 2021 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. This month is focused on Google and Microsoft.
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Target Competitors On Facebook Using Interest Based Audiences
Facebook doesn’t give you the option to directly target the fans of any specific page, but that doesn’t mean you can’t target a competitor.
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Review Ads on Social for eCommerce Brands [Case Study]
One paid social expert tested product review imagery in her Facebook Ads. The results were promising - check out her case study to learn how she ran the test.
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How to Create Thumb-stopping Social Ads
No one is really looking forward to seeing another ad. Overcome banner blindness with Bahador's top tips for creating attention-grabbing social media ads.
November 2020 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. This month is focused on Google, Microsoft, and Facebook.
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