A beginner's guide to breaking out of simple Display campaigns and exploring new Gmail.
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Gmail Campaigns Case Study: Audience Type Performance
How do different audience targeting methods stack up against each other for Gmail Campaigns? We analyzed the data.
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Life Event Targeting Now Available To All AdWords Advertisers
Life Event targeting, released earlier this year, is now available to all AdWords advertisers! In case you haven’t heard about it, life event targeting allows you to target users around major life events. The life events include graduating college, moving,...
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How To Make Gmail Ads More Effective – Tips And Strategies For Success
Get tips on how Gmail ads can be an effective way to interact with a targeted audience beyond traditional search efforts.
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