It's once again time to create our annual list of the Top 25 Most Influential PPC Experts for 2015.
Continue Reading Voting Begins For The 2015 Top 25 Influential PPC Experts
Analyzing Google’s May 5th Livestream Event Updates
On May 5th, Google Adwords had a product event and it should come as no surprise to digital marketers that mobile was the biggest topic on the agenda.
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Liveblogging Google’s Latest AdWords Innovations
Google's livestream focuses on mobile and how people engage with the world around them. We have you covered as we're liveblogging the event.
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Big News for Bing Shopping
Bing Ads announced that a Shopping Campaigns beta will run for a limited number of advertisers, and be extended to all advertisers over the coming months.
The Results of the Microsoft and Yahoo Partnership Agreement Are In!
If you were anxiously awaiting the results of the Microsoft and Yahoo partnership agreement that was previously extended an extra 30 days to potentially review and revamp… The results are in!
Continue Reading The Results of the Microsoft and Yahoo Partnership Agreement Are In!
AdWords Livestream To Announce Latest Mobile Innovations
Tune in Tuesday, May 5th, as Vice President of Product Management at AdWords hosts a livestream focused on delivering new innovations. We will be live blogging!
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Important URL Updates Coming To Bing Ads
Bing Ads is working to ensure that campaign management is both seamless and efficient between itself and Google AdWords. Find out more.
Better Compare Your Search Term Coverage To The Competition
This week, Google AdWords announced that it is enhancing the Keyword Planner to help compare your search term coverage to other advertisers. This feature will be rolled out over the next few weeks to all advertisers.
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Bing/Yahoo Agreement Extended For Additional 30 Days
If you were eager to find out the results of the Bing/Yahoo Search partnership, you will unfortunatley have a longer wait than expected.
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Device Targeting Changes Coming To Bing Ads
Bing will further consolidate targeting by adding smartphones into a single, combined device targeting option that uses bid modifiers to help manage traffic from various sources.
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New Upgraded URLs for Faster and Easier URL Tracking
Constant connectivity has increased the ways that people engage with your business. Google is introducing new Upgraded URLs to provide an easier way to manage and track important information.
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What The Google Trusted Store Announcement Means For Merchants
The process for online merchants to become Google Trusted Stores has become much easier.
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