Yesterday, we held the 2018 PPC Hero Summit – a 3 hour online digital event featuring the writers behind PPC Hero. If you missed it, you can find it on demand here. We held a couple of contests leading up...
GDPR – What is it and How Will it Impact Online Advertising
Explore what General Data Protection Regulation (GDPR) is and how it may impact online advertising.
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Landing Page Elements that Optimize the Post-Click Experience
Explore landing page elements that lead to an optimized post-click experience and start improving conversion rates!
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Post-Click Tips for Seamless Conversions
In this webinar, Instapage’s Sean McQuaid and Hanapin’s Samantha Kerr team up to give you pro tips on improving your post-click experience and increasing conversions.
Unleash the Algorithm: How to Make Facebook Lookalike Audiences Work for You
Learn why Lookalike Audiences are necessary and explore how they can help your Facebook advertising efforts!
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Last Chance to Register for the PPC Hero Summit!
The PPC Hero Summit will take place on Wednesday, February 28th from 11am – 2pm EST. We'll be using the Twitter hashtag #ppcherosummit to answer questions and respond to any feedback.
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Guide to Facebook Ad Types
A simple and easy to understand guide on what Facebook ad types are available to use and how to use them.
Common Problems (and Solutions) With URL Tagging and Tracking
Resolving issues for URL tagging in 3rd party PPC campaigns is simple if you know what to look for. The problem is most likely one of three things.
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Prepare Yourself for the Future of Audience Based Advertising
Explore how audience targeting plays an important role in the future of audience based advertising.
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Display Advertising for Lead Generation: One Approach
Explore how the layered targeting approach can be used in display advertising to increase brand awareness and grow top of funnel conversions.
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How to Analyze Your Competition & Pivot Your PPC Strategy
ONLY 1 WEEK LEFT UNTIL THE PPC HERO SUMMIT!! If you’re just hearing about it, The PPC Hero Summit is a free online event offering top-notch PPC training and valuable discussions on trends and updates. So far, we’ve...
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Why You Should Rethink Your Bing PPC Strategy
Bing has always been an afterthought when it comes to advertising, and maybe it is time to rethink your Bing PPC strategy. Spend less for higher ROAS and RPVs.
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