When you hire an agency to run your digital marketing initiatives, you analyze how they go about their services, what they can offer, and if it’s a match for what your company is looking to achieve.
Continue Reading Signs That You May Need To Reassess Your Paid Search Agency
PPC Heroes, we’re excited to introduce to you for the first time the full speaker class for Hero Conf Philadelphia, April 25-27 at the Pennsylvania Convention Center.
Continue Reading Introducing the Hero Conf Philadelphia Speaker Class
This whitepaper will outline the most important tasks that we use Excel for in our day-to-day PPC work.
Continue Reading [New Guide!] The Complete Guide to Using Excel for PPC
In this post, we’ll discuss what a macro is, why you’d want to use one, pros and cons, and how to get started with writing Visual Basic for Applications (VBA).
Explore market expansion opportunities within Facebook and Instagram, as well as programmatic advertising. The landscape is changing; you can’t afford to wait!
Continue Reading Don’t Miss PPC Hero Live Summit – Time to Diversify: Market Expansion
People are spending more time online than ever before and visiting an ever growing number of online destinations before making the decision to convert.
Continue Reading Expand Your Reach With These 3 PPC Ad Platforms
If you’ve got a Facebook page and enough fans, you’ve already got a starting point for potential audience research.
Continue Reading New To Facebook Advertising? Let Your Fans Discover Your Audience
With the PPC world growing and evolving by the minute, it’s important to keep your finger on the pulse of the latest developments and advanced strategies that are emerging.
We’ll discuss Vlookup examples for the purists and a couple of other functions for those who want to add multiple criteria.
Continue Reading How To Perform Excel Lookups With Multiple Criteria
Read on to learn about 7 Google Analytics metrics you should be using in your CRO strategy.
Continue Reading 7, That’s Right, 7 More Google Analytics Metrics You Should Be Using For CRO
We can't believe it, but we're less than 2 months away from the World's Largest All-PPC Event.
Continue Reading Hero Conf Philly Keynotes, from Weintraub, Geddes and more!
Much like travel, PPC is all about arriving in the right place at the right time. In order to achieve this within a dynamic market, here are eight tactics to ensure your travel PPC account soars.
Continue Reading [New Whitepaper!] Eight Must-Have Tactics To Make Your Travel PPC Account Soar
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