Be on the lookout for these Google Ads updates. Learn how to apply advanced marketing strategies for your next Google ads campaign optimization.
Continue Reading Five Major Updates in Google Ads You Must Know as a Digital Marketer
Creative Strategy, Ad Sequencing, and the move to Consolidation within YouTube Advertising
Learn about strategies and tactics specific to the YouTube Advertising platform on key areas of creative, targeting, bid type, and placement.
Five Best PPC Advertising Strategies in 2021
What are the top five trends in PPC advertising in 2021? Find out which strategies were most efficient, profitable and which ones will stick in 2022.
Continue Reading Five Best PPC Advertising Strategies in 2021
The Top 25 Most Influential PPC Experts in 2021
The highly anticipated Top 25 Most Influential PPC Experts list is back. Check out who made the cut in 2021!
Continue Reading The Top 25 Most Influential PPC Experts in 2021
How is Artificial Intelligence Transforming the Social Media Marketing Field?
Using AI in social media marketing helps collect data, personalize campaigns, analyze user behavior, automate tasks, analyze data and perform cognitive tasks.
Continue Reading How is Artificial Intelligence Transforming the Social Media Marketing Field?
Amazon PPC VS AdWords: What To Choose
What’s the difference between Amazon PPC and Google AdWords? Find out about the pros and cons of both tools and start using them for your PPC ad campaigns.
How to Combine Organic and Influencer’s Sponsored Content
A full guide on how to use organic influencer marketing and sponsored posts to improve your content marketing strategy and boost traffic.
Continue Reading How to Combine Organic and Influencer’s Sponsored Content
Looking to Learn More About the PPC Industry? Look no further, Hero Conf. is here!
Are you a PPC expert looking for actionable training? Look no further, Hero Conf is the event for you! Here are some things you can expect when joining 40+ Paid Search experts.
Continue Reading Looking to Learn More About the PPC Industry? Look no further, Hero Conf. is here!
Top Coding Skills You Should Develop as a PPC Specialist in 2021 and Beyond
Here we outline the necessary coding skills for a PPC specialist in 2021 and what to pay attention to in this niche if you want to become a pro!
Continue Reading Top Coding Skills You Should Develop as a PPC Specialist in 2021 and Beyond
Past, Present, and Future: Social recommendations for the Festive Season
Brainlabs Global VP of Social, Ofir Halfon, helps you prepare for the holiday season with a 2020-2021 CPA vs CPM analysis and Social recommendations for the UK and US market.
Continue Reading Past, Present, and Future: Social recommendations for the Festive Season
7 PPC Trends To Follow In 2022
Pay-per-click campaigns are essential to marketing and advertising strategies and business outcomes. Here we have listed seven PPC trends to follow in 2022.
Don’t Need to Panic Over Sunsetting ETAs
By now we’ve all heard about RSAs replacing ETAs, but what does it actually mean for you?
