Learn how cross-selling increases the value you add to your clients while also adding dollars to your bottom line.
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CPA (Cost Per Attention)
This piece talks about attention, not necessarily how to get it but once you have it, the importance of using and caring for it in the most considered way.
4 Versatile Conversion Rate Optimization Strategies to Supercharge Your Marketing Strategy
When trying to increase conversions, it’s not enough to just make visually appealing content. There are many marketing strategies you can use to your advantage.
Best Creative Practices when building LinkedIn Ads
Utilizing the correct creative techniques when building LinkedIn Ads, gives you an advantage when it comes to generating high-quality, high-intent leads.
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Top 5 Tips for a Search Audience Strategy in 2021
These tips will help you solve a common mistake seen in search accounts: a low number of audiences applied, and often only applying high-performance audiences.
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Five Tips to Increase your Conversion Rate using Facebook
The average conversion rate of Facebook ads is 9.21. If your conversion rate is lower than 10%, it's time to start focusing on improving it with these 5 tips.
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How To Increase E-Commerce Conversions On A Shoestring Budget
Struggling to improve your conversion rate on limited funds? Read how to increase e-commerce conversions on a shoestring budget to watch your business grow.
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Facebook Dynamic Ads: Your Complete Guide
Facebook Dynamic Ads can make a massive difference to your online sales, but getting your head around it can be tricky without the right information. This blog lays out the basics in more detail, giving you the groundwork necessary to...
How To Combine The Best Amazon PPC & SEO Strategies
SEO and PPC are the two blocks each website marketing mode should have. If you are dreaming to increase eCommerce sales, combining them is the best technique.
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Testing the Power of the YouTube Lead Form Extension
YouTube remains a strong platform and the lead form extensions make it all the more accessible. These are the exciting results of my recent lead form test.
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Don’t Be Blinded By The Ad Strength: An Experiment On The Impact Of Ad Strength
Don’t be blinded by the ad strength, focus on the performance! A higher ad strength doesn’t mean: better CTR, better conversion rate or better quality score.
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Expanding Top-of-Funnel Travel Customers Post-Lockdown
Now is a prime opportunity for travel brands to expand top-of-funnel acquisitions with Discovery Campaigns, Brand Awareness Campaigns, and Lead Forms.
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