Communication is key to any relationship! Convince your client of anything by being a trusted advisor.
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Winning in Multi-Channel Strategy, The Age New Marketing Model; Do More with Less
Juggling resources, budgets, silos but are still expected to prove ROI? Get access to strategy resources, tools to use in planning, execution, and activation.
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The Top 25 Most Influential PPC Experts in 2021
The highly anticipated Top 25 Most Influential PPC Experts list is back. Check out who made the cut in 2021!
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Amazon PPC VS AdWords: What To Choose
What’s the difference between Amazon PPC and Google AdWords? Find out about the pros and cons of both tools and start using them for your PPC ad campaigns.
How to Combine Organic and Influencer’s Sponsored Content
A full guide on how to use organic influencer marketing and sponsored posts to improve your content marketing strategy and boost traffic.
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Top Coding Skills You Should Develop as a PPC Specialist in 2021 and Beyond
Here we outline the necessary coding skills for a PPC specialist in 2021 and what to pay attention to in this niche if you want to become a pro!
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Don’t Need to Panic Over Sunsetting ETAs
By now we’ve all heard about RSAs replacing ETAs, but what does it actually mean for you?
5 Tips To Becoming a Hero of a Teammate
We’ve all been a part of teams that drain the life out of us. Make sure you're not that person and bring excitement to your team by becoming a Hero of a teammate!
Top 5 Tips for a Search Audience Strategy in 2021
These tips will help you solve a common mistake seen in search accounts: a low number of audiences applied, and often only applying high-performance audiences.
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February 2021 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms.
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Does ABM work? Case Study Details and Insights
Case study: An 80% CPM reduction and an 86% lower CPC since moving digital ad spend over to an account-based marketing strategy. See what we learned.
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January 2021 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. This month is focused on Google and Microsoft.
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