Natalie Barreda
Director, Media at Petco
Meet Natalie Barreda, Petco’s expert in Paid Media with over 12 years of experience, including working with brands such as T-Mobile and Microsoft.
She’s passionate about blending art and science in digital media, most recently leading the transformation of Petco’s paid search program by leveraging AI and data insights.
Outside of work, Natalie enjoys San Diego’s craft breweries, the beach, and spending time with her senior pets, Kitty and Xena.
