We here at PPC Hero love giving you, our readers, lots of resources to help you manage your accounts even better than you already do! And of course, we always appreciate your comments that help us become better managers as well! We already have links to some of our most valuable blog spots – blog series, ppc guides, and some of our most popular posts – but we wanted to provide you with even more readily available resources in this post. Below are some of our best resources on each related topic:
Google Analytics
Quick Guide to Analytics Multi-Channel Funnels
Dealing with Google AdWords and Analytics Data Discrepancies
Heroview – CRO & Analytics for PPC with James Svoboda
Creating Custom Reports in Google Analytics
Our Guide to Google Analytics IQ Testing: Series
The Display Network
How to Succeed on the Display Network: Series
Rob’s #1 Tip for the Google Display Network: Scale Your Campaigns
Heroview – Unveiling Display Network and ACE Tactics with Melissa Mackey
Remarketing
Remarketing Success & Advanced Strategies
The Ultimate Guide to Google AdWords Quality Score
Understanding adCenter’s Quality Score: Video
5 Tips to Improve Quality Score: Video
Comparing Quality Score Across AdWords & AdCenter
Case Study: Improving Low Quality Score Accounts
Mobile
10 Mobile Landing Page Best Practices
Why All Your Accounts Should be Running Mobile Campaigns
Are You Sure You’re Optimized for PPC Mobile?
Bid/Budget Management
Managing A __________ PPC Account: Series
AdCenter’s Explicit and Implicit Bidding: Video
Strategies for Campaigns on Smaller Budgets
Using Top vs. Side Ad Segmentation to Make Bidding Decisions
AdWords CPA Bidding Basics and Best Practices
If you’re looking for more information about a topic not listed in this post – never fear, PPC Hero is here! (sorry, I had to…). Just head to the red “Categories” tab at the top of our blog!
