Bing aims to improve search business by powering AOL searches globally. This move comes soon after Yahoo loosened ties with Bing.
Google Releases New Interactive Ads For Mobile
Just months after Google released its Mobile App Marketing Insights Guide, Google is releasing two new types of mobile app advertisements. Why? The Insights Guide revealed that one in every four downloaded apps never gets used.
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AdWords Releases New Shopping Metric For The Holidays
AdWords announced yesterday that a new metric called Click Share has been released for Shopping campaigns, just in time for Black Friday.
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Google Releases New Tools In Time For the Holiday Season
The holiday season is upon us and Google has some early gifts for retailers - new shopping campaign optimization features in AdWords.
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Yahoo Reaches New Agreement With Google
Yahoo aims to improve search business with a new non-exclusive agreement with Google. Yahoo will maintain the current contract with Microsoft as well.
