The goal of the Google Display Network (GDN) is simple. It is to bring your message or product to exactly the right customers no matter where they are online.
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The Launch Of The Bing Network And What It Means
Last Tuesday, Microsoft announced the launch of the Bing Network, marking the long coming end of the Yahoo Bing Network.
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Top Reasons I Can’t Wait For Bing Ads Mac Editor
Last November, Bing announced the addition of the Bing Ads Editor for Mac. Learn more about why users are so happy about this announcements.
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Image Extensions Now Available For Bing Ads
Bing Ads announced the release of image extensions in search ads on tablets and PCs.
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Shopping Assortment Report Gives New Insight Into Demand For Popular Products
Last week, Google introduced the Shopping Assortment Report in Google Merchant Center to help plan product assortment and reach more shoppers online.
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Workflow and Campaign Performance Are High Priorities In New Bing Updates
Bing Ads recently announced a number of improvements to Universal Event Tracking (UTE), the fairly new conversion and goal tracking.
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Amazon Text Ads To Be Discontinued
Amazon Text Ads were announced just a short time ago, and yet the program is soon to be discontinued.
Improvements To Google Hotel Ads Allow More Hotels To Participate
This week Google announced improvements to Hotel Ads. Read more to find out what changes are being made.
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Google AdWords Introduces Structured Snippet Extensions
Structured snippet extensions, which will be advertiser-provided structured information that shows with text ads, gives you the control over what is shown.
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Shopping Promotional Text Being Retired For Automated Extensions
This week, Google AdWords rolled out new automated extensions for shopping ads (PLAs). This improvement came after Google noticed many advertisers were using promotional text to highlight special offers or free shipping.
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Reviewing The Latest Bing Ads Enhancements
Bing Ads is constantly rolling out new features based on customer feedback and also to keep up with Google AdWords enhancements. It can be difficult to keep track of all the new features in Bing Ads, so here are the...
Instagram Officially Launches Advertising API
Instagram announced this week that it has officially launched its advertising API. Marketers can now start buying Instagram ads and planning their Instagram marketing in a more automated approach.
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