How do we structure our days so that they are both fulfilling and productive? Carefully thinking through how we spend our hours is critical to success.
What Clients Want
An experienced Group Account Director highlights the top requests that clients ask of their agency and how to deliver them.
3 Easy Landing Page Updates To Improve Quality Score
Making these easy adjustments to your PPC landing pages will positively impact quality score. A better quality score means lower CPCs!
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How To Make Gmail Ads More Effective – Tips And Strategies For Success
Get tips on how Gmail ads can be an effective way to interact with a targeted audience beyond traditional search efforts.
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Why You Need To Diversify Your PPC Marketing Mix
Get tips on how to diversify your PPC marketing mix and safeguard your account from unexpected shifts in the marketplace!
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My 5 PPC Account Manager New Year’s Resolutions
Check out Diane's top 5 resolutions she hopes to accomplish as a PPC manager in 2017 and see if you share any of them.
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How To Think Straight When Your PPC Account Is Going Sideways
Learn the good starting points when troubleshooting a PPC account that suddenly went off the rails.
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How To Leverage PPC For Your B2B Accounts
We'll explore PPC marketing to B2B audiences and discover how we can leverage PPC to reach our goals.
How Should You Formulate Your PPC Strategy?
Having a defined strategy can help both the account manager and the client understand the direction the account is headed and the steps being taken to get there.
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What Is In-Image Advertising?
In-image advertising allows your ads to be placed on images across the internet. These images are on websites that are a part of the in-image advertiser's platform.
Prepare Powerful PPC Client Presentations That Make An Impact
read on to learn how you can create influential and attention grabbing PPC client presentations.
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What You Should Expect From Expanded Text Ads
Google announced that advertisers will now be able to write longer, more detailed ad copy. Find out what it means for you and what to expect.
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