The first round of voting closed yesterday and we’re moving onto round two for this year’s search marketing madness! Congratulations to all of the content creators that were able to make it to the next round of the tournament. There...
Continue Reading Vote Now for SMM Round 2! (Blogs and Conferences)
Only two days into this year’s bracket things are already heating up. If you want to vote on blogs and conferences, you can still do that until Monday, March 18th. Today the competition begins for both PPC managers and PPC...
Continue Reading Managers & Software – Search Marketing Madness Round One
It is officially tournament time. This week is round one of 2013 Search Marketing Madness. Voting will commence today in the conference and blog regionals (in the content half of the bracket). Votes will be accepted until Monday, March 18th...
Continue Reading Search Marketing Madness is Upon Us! Vote for Round One.
Just because you don’t have the PPC budget that the big companies have doesn’t mean that you still can’t compete and win in paid search.
Continue Reading Niche vs. Big Competitors: How to Level the Playing Field
While it may be more obvious to us here in Bloomington, Indiana than to a lot of the world, March Madness is ramping up. Conference tournaments next week, the committee meets and breaks the hearts of/delights a handful of teams...
Continue Reading Write in Your Nominees for Search Marketing Madness
So what it was a short month? Having two fewer calendar days doesn’t mean that the staff of PPC Hero didn’t come away with life changing lessons and insights. We now present to you the best things that we began...
Continue Reading The Seven Best PPC Lessons from February 2013
The world of PPC is loaded with jargon. Coping with the huge amount of acronyms and terms that sound a little bit like one another but mean completely different things (the display network and a display URL even have the...
Continue Reading Ultimate Guide to Acronyms and Terminology is Now Live!
To wrap up January, we wanted to look back at what happened this month and the best things that came out of it. After polling the office, here’s what the staff of PPC Hero considered their best lessons from the...
Continue Reading The Seven Best PPC Learnings from January 2013
It’s a busy time of year. There are so many products you want to sell, so many bids that need to be changed, so much ad text you need to refine. We here are PPC Hero have thought that you...
Continue Reading PPC Hero’s Top Time Saving Tips During Your Busy Holiday Season
Remarketing is a powerful tool on the Google Display Network. We’ve just posted our ultimate guide to remarketing. It not only helps with the basics, it also talks about messaging and experimentation that allows you to get the most out...
Continue Reading Ultimate Guide to AdWords Remarketing Now Live!
After receiving dozens of responses, we have a winner for Name That Query! How do I ace my interview for hay bailing? Do I write a resume, or do I buy a suit? Congratulations to Gil Hong for his winning...
Whether you’re onboarding a new account, checking over someone else’s work or attempting to get a fresh perspective your own dearly beloved account, an account audit can be a PPC manager’s best friend. That’s why we just wrote a new...
Continue Reading New Complete PPC Account Audit Guide Now Live!
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