In order to maximize your conversion rate, your PPC account should be congruent with your landing page and website. From the keywords, to the ad copy, to any specific landing pages, if it all doesn’t align into one cohesive message,...
Continue Reading Secrets To A Cohesive PPC Campaign [Webinar Recording]
Get everything you need to optimize your mobile PPC campaigns! If you have read up on anything mobile PPC here lately, you’ll know it is consistently growing and local mobile searches are predicted to exceed desktop searches for the first...
Continue Reading The PPC Marketer’s Mobile Campaign Toolkit – New from Unbounce and Hanapin!
At Hanapin, we create tools with you in mind. How can we help you do your job better? What can we do to help you save time or reduce spend? We strive to bring you easy tools with great results...
In order to maximize your conversion rate, your PPC account should be congruent with your landing page and website. From the keywords, to the ad copy, to any specific landing pages, if it all doesn’t align into one cohesive message,...
In the recording, Bryan Minor, Acquisio’s Chief Scientist and Danny Friscia, Senior Account Manager from Hanapin Marketing discuss the Technical Revolution of Digital Marketing. While most of us spend our days toiling away in the deepest details of paid search...
Continue Reading [Webinar Recording] The Technical Revolution of Digital Marketing
Competitor research is important in the ever-changing and highly competitive world of PPC and should be a part of your process. Not only is it wise to have a strategic plan in place, but you should be aware of the...
Continue Reading Cutting-Edge Tactics To Spy On Your PPC Competition – On Demand Webinar!
How do you pack a whole lot of awesomeness into one download? Combine all the whitepapers you have ever produced into one easy and accessible download. So that’s what we did! For a limited time only get all of Hanapin’s...
While most of us spend our days toiling away in the deepest details of paid search campaigns, scientists of paid search are running experiments, testing regression models and analyzing larger trends to unlock the fundamental secrets of paid search auctions,...
Continue Reading Technical Revolution of Digital Marketing [New Webinar with Acquisio!]
Have you begun planning your PPC strategy for 2015 yet? Do you know what the future looks like for the digital ad space in the coming year? In this webinar, experts will talk you through some of the most popular...
Continue Reading [Webinar Recording] Planning A Knockout 2015 PPC Strategy
Search ads are no longer just about headlines, description lines and display URLs. Ad Extensions now also play a huge part in the appearance and success of ads. Not only do they create more reasons to click your ad (like...
Continue Reading Everything (And More!) You Need To Know About Ad Extensions – Whitepaper!
Let’s face it – in the flurry of the tasks and strategy involved in PPC, you’ve made mistakes. Many of them avoidable and some of them huge. No matter how much of a seasoned digital marketer you are, it happens....
Continue Reading PPC Mistakes You Didn’t Know You Were Making – On Demand Webinar!
Have you begun planning your PPC strategy for 2015 yet? Do you know what the future looks like for the digital ad space in the coming year? In this webinar, experts will talk you through some of the most popular...
Continue Reading Planning A Knockout 2015 PPC Strategy [New Webinar With AdStage]
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