It can get really frustrating when you seem to do everything right but Google doesn’t want to raise your Quality Score and you end up paying high bids for no apparent reason. On the other hand, when you do manage...
Continue Reading How To Use Historical QS To Diagnose Your Account
Leonard Nimoy may have left us, but his most famous character’s wisdom will always be with us. Nimoy’s Spock is nothing short of a guru; he represents a way of life in which you can handle anything if you just...
Continue Reading How To Test Your Ad Copy Like Spock (5 Ways)
Your website is down – for some reason this always occurs at inconvenient times such as at night, on the weekends, or when you’re having a crazy day and are too busy to notice. Upon your discovery you frantically race around...
Continue Reading Website Down? 2 Easy Ways to Combat Wasted Spend
If you have been running AdWords for more than 5 minutes it’s safe to say you have some pent up feelings of aggression. It’s completely normal to get curse at inanimate objects like a computer, right? Instead of spending a...
Continue Reading Punch AdWords In The Face With These 5 Easy Scripts
Don’t want to take the time to learn Javascript? Not a problem! Anyone brave enough to navigate AdWords has the skills to make these simple changes to any AdWords Script. In my previous post I wrote a non-threatening introduction to customizing AdWords Scripts...
Find AdWords Scripts a bit scary? The truth is any computer savvy person can edit and customize AdWords Scripts. Not a coder? Not a problem. Most scripts are very detailed and vetted by loads of users, but sometimes you need...
Using AdWords Scripts in your account is an amazing way to help manage the PPC craziness, but sometimes you need help beyond what a script can provide. Here at Hanapin we utilize AdWords Scripts in almost every account we have, why? Because...
Continue Reading How to Stop Wasting AdWords Spend In Just 3 Clicks
What’s the best things about these scripts? They’re fast and convenient, easily scheduled to run when you want, help get your morning off to the right start, and quickly perform daily time-sucking tasks for you! Stop wasting time on repetitive Google...
Continue Reading Save An Hour A Day With 4 Easy To Use AdWords Scripts!
There are tons of important areas to focus, but predicting your budget through the end of the month is paramount in order to have a successful PPC campaign.
Continue Reading AdWords Scripts: Monthly Budget Projections and Display Audit
Making mistakes are a big part of managing a PPC account. There is so much we can learn from our mistakes, and the moment we see them as lessons or opportunities for growth rather than mistakes, we will no longer have...
Continue Reading New AdWords Scripts! Non-Converting Keywords and Busted CPA
You don’t have time to fumble through filters in excel pivot tables and your client (or boss) needed to know performance data 10 minutes ago. With these two Hero Pro scripts Increase/Decrease in CTR and Geo / Device Data, you can keep the...
Continue Reading Put AdWords In Its Place – Scripts for Changes in CTR and Geo and Device Data
For most aspiring guitarists, Guitar Hero is about as close as they’ll every get to playing the guitar. Instead of spending loads of time learning sheet music and practicing all you have to do is select your favorite song, plug...
Continue Reading 4 Plug and Play Adwords Scripts For Keywords, Display, CPA, and Account Alerts!
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