Nick Christian

Editor and Marketing Manager at Rough Agenda

Journalist, content manager and marketing professional. Nick has a decade of experience in journalism and the same in PPC. Specialising in travel marketing he has worked agency and client side, in permanent, contract and consulting roles, for the likes of Forward 3D, bigmouthmedia, lastminute.com and Trainline.

Power up your Demand Gen campaigns with new AI features

May 1, 2024 By Nick Christian

Take the strain out of your Demand Gen campaigns, as Google Ads introduces AI-generated visual enhancements to assist with storytelling

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ASA increasingly clamping down on misleading social media ads

April 4, 2024 By Nick Christian

If you still believed that the Advertising Standards Authority’s focus was entirely, or even primarily, on legacy media like TV ads and big outdoor billboards, the organisation’s latest round of rulings ought to give you pause. Of the seven judgements the ASA...

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Google ad safety report 2023: Google blocked 5.5 billion ads last year

March 30, 2024 By Nick Christian

Google Ads Safety Report reveals year-on-year rise in scams and fraud; growth in generative AI enforcement against malicious advertising .

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Dynamic UTM parameters for LinkedIn ads are here!

March 27, 2024 By Nick Christian

Praise be. For LinkedIn have just announced the arrival of Dynamic UTM parameters. This is big news because manually configuring the campaign UTM tracking for each URL you use within a campaign can be is a cumbersome, convoluted, time-consuming process....

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Nick Christian

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