That’s a quotation from Loretta Young, and it fits the theme well this month of highlighting accomplishments. We’re now at the 180-day mark of our blog re-investment, and the team at Hanapin continues to make great progress toward our goals!...
Letter from the CEO – “Just the facts, ma’am.”
This is my sixth ‘letter from the CEO,’ and I’m having a bit of writer’s block coming up with a thematic topic or creative spin like I have in previous letters. So, I’ll just do my best Joe Friday impression...
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Four Reasons to Trust a Hockey Player with Your PPC Account
This is the third and final post of a series called “why to trust a (insert stereotype) with your PPC account.” The first post was about Amy, the farmer’s daughter, the second was about Jessica, the life scientist, and this...
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Four Reasons to Trust a Life Scientist with Your PPC Account
This is the second post of a series called “why to trust a (insert stereotype) with your PPC account.” The first post profiled Amy, the “farmer’s daughter,” and this post profiles Jessica Niver, an Account Supervisor at Hanapin and the...
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Four Reasons to Trust a Farmer’s Daughter with Your PPC Account
This is the first post of a series called “why to trust a (insert stereotype) with your PPC account.” It’s the brainchild of Amy Hoffman, one of Hanapin’s Account Supervisors and our first profile! Let me first give you a...
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Letter from the CEO – “Rolling, rolling, rolling…keep them doggies rolling!”
I’ve switched from movies to sports and now to Westerns, and I think this month’s quotation is pretty apropos. We’re now at the 120-day mark of our blog re-investment and things keep moving right along! Comparing the previous 120 days...
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Letter from the CEO – “Talent wins games, but team work and intelligence wins championships.”
That’s a quotation from Michael Jordan. Each month, I’ve titled my ‘Letter from the CEO’ post with a movie quotation, but this month I thought one about teamwork was most appropriate. The main reason is because I’m so proud of...
Hanapin Marketing is hiring! – positions open in sales or marketing
Hanapin – the publisher of PPC Hero – has two open positions, and we’re looking for the best and the brightest to join our world-class team! For the Director of Sales, the ideal candidate has 2+ years sales experience and...
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Letter from the CEO – It’s alive! It’s alive!
It’s been two months since increasing our investment in our blogs, and we’re already seeing big dividends! Page views and visits are up 10% each on PPC Hero and SEO Boy. Bounce rates on both have decreased 2% and average...
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Letter from the CEO – “Luke, I am your father.”
Yeah, I realize that’s not the actual quotation from Empire Strikes Back, but I really wanted to continue the movie quotation theme from last month’s Letter from the CEO, and this one is perfectly applicable! In March, I wrote that...
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Letter from the CEO – “I’m telling you, baby, you always double down on an eleven.”
To do our blogs right–grow our monthly visitors, add to our daily subscribers, increase our rankings, and write quality articles that help great search marketers–requires a big investment. It’s one that we’ve made for the past few years, and one...
Continue Reading Letter from the CEO – “I’m telling you, baby, you always double down on an eleven.”