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Top Reasons I Can’t Wait For Bing Ads Mac Editor

February 1, 2016 By Bri Saxman

Last November, Bing announced the addition of the Bing Ads Editor for Mac. Learn more about why users are so happy about this announcements.

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How To Evaluate Your Ad Extensions

January 29, 2016 By Jacob Fairclough

This post should provide you with an impetus to evaluate your own accounts and ad extensions in a slightly more thorough fashion.

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Native Video Comes To Yahoo

January 28, 2016 By Diane Anselmo

Yahoo has recently rolled out video as part of their native platform. Upon learning this fact, my interest was piqued.

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Waking The Dead – Breathing Life Back Into Stagnant Accounts

January 27, 2016 By Rachael Law

The PPC landscape evolves around the current competition, client needs, and tools/technology available. Learn how to stay up to date & avoid a stale account.

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The Beginner’s Guide To A Full PPC Account Setup For SMB Ecommerce Clients

January 26, 2016 By Kirk Williams

I'd like to present the way that I order and work on setting up an SMB Ecommerce account. My hope is to create a template of sorts for you to reference.

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Audience Targeting – The 2016 PPC Trends To Watch

January 25, 2016 By Cassie Oumedian

As we kick off 2016, audience targeting is all the buzz. From AdWords Customer Match to Bing Remarketing, audience-based targeting will be a trend to watch.

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3 Steps To Guide Your Client Through A Website Redesign

January 15, 2016 By Ally Sabrowsky

If you ultimately decide that you’re ready for a website redesign, don't forget that your CRO team is ready to help.

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View The AdWords Script That Alerts You When Your Account Is Down

January 13, 2016 By Frederick Vallaeys

Automation can send a stream of alerts whereas custom automation can send alerts at the right time based upon factors account managers know about accounts.

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How To Determine Your Next CRO Test – Part 1

January 11, 2016 By Samantha Kerr

Have you ever struggled with determining what your next conversion rate optimization (CRO) test should be? This post will help you decide.

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New Ad Extensions In Town – Check Out Bing’s Latest

January 7, 2016 By Diane Anselmo

This year, Bing is going to be high on my priority list, as the engine has recently released several new ad extensions. In this post, I’ll highlight each extension and explain what value they might bring.

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