This post is part of the Hero Conf Los Angeles Speaker Blog Series. Jamie Smith will join 50+ PPC experts sharing their paid search and social expertise at the World’s Largest All-PPC Event, April 18-20 in Los Angeles, CA. Like...
Continue Reading How Search Agencies Can Harness Big Data to Win More Pitches
Get tips on creating custom PPC reports with Google Data Studio and start sharing custom dashboards with your clients!
Get tips on creating custom dashboards in Google Analytics and start saving time and adding efficiency to PPC reporting!
Continue Reading Stop Wasting Time on PPC Reporting – Use Custom Dashboards Today
The information gathered from AdWords and Analytics could lead to “analysis paralysis” but, when used correctly, you can optimize your campaigns to perform that much better.
Continue Reading Using Google Analytics To Power AdWords Campaigns
Remarketing prevalence is well founded based on competitive returns in both volume and efficiency. With that said, this "low hanging fruit" world isn't always easy to pick.
Continue Reading Leveraging Analytics For Remarketing: Picking The Ripest Fruit
When we talk about what tasks tend to eat up a significant chunk of time, reporting is surely mentioned. You may want to explore another option - Google Data Studio.
Continue Reading Create Visually Appealing Reports With Google Data Studio
Using the AdWords and Analytics Sitelink reports can help you measure the performance of your Sitelink extensions.
Continue Reading How To Measure Sitelink Extensions Performance
Are you leveraging Google Analytics to its fullest capacity? Are you diving deep enough into the data to find hidden treasures?
We'll be focusing on six Google Analytics metrics that will contribute to your conversion rate optimizations.
Continue Reading 6 Google Analytics Metrics You Should Be Using For CRO
Failure to understand paid search’s contribution to the entire digital marketing program leads to lost opportunity and scaling back when you should be scaling up.
Continue Reading How To Use Multi-Channel Funnels To Improve Your PPC
To better understand what happens post-click on social media ads, I rely on the Social Users Flow Report in Google Analytics to find insights.
Continue Reading 4 Reasons Why You Need To Analyze Your Google Analytics Social Users Flow
Lets’ discuss how we can make a case to our key stakeholders to adopt attribution modeling to prove the entire value of PPC.
Continue Reading Making The Case for Attribution: Prove The Entire Value Of PPC To Your Stakeholders
Save time and Become the Hero with updates from PPC Hero in your inbox!
