Level up your ad game by using ad customizers and optimizing your geo-targets for lead generation clients, especially for an educational vertical.
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Basic PPC Strategies
Capture User Attention On The SERP And Hold It On The Landing Page
I’m going to share some tips and tricks with you so that you can grab your users’ attention spans and keep them focused.
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New PPC Account Analysis For Beginners
Review this guide on where to start with a new account. What should you audit and which analysis should you perform?
What Not To Do When Implementing New PPC Features
Implementing new ad types in our PPC platforms is key to staying competitive and innovative. However, new ad types are unpredictable and easier to mess up.
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Expanding Your PPC Coverage Beyond Google And Bing
There is plenty of value to be found within search's alternative options. Furthermore, increasingly complex purchase paths call for expansion outside of search.
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The Simple Beauty Of A PPC Bid Template
Sometimes the best answer is not only the simplest but also staring you in the face like. Enter the Excel template.
While We Conclude 2016, Let’s Talk About Concluding CRO Tests
Concluding any type of test is no joke and is filled with pressure. Today I'll review the four variables that I look at when approaching conclusion.
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Is Everything OK? 3 Tips For Keeping Your PPC Accounts Healthy
Although performance may be good, do you know the true health of your PPC program? Learn three segmentation tips to truly gauge your account performance.
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How To Think Straight When Your PPC Account Is Going Sideways
Learn the good starting points when troubleshooting a PPC account that suddenly went off the rails.
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Prioritizing Your PPC To-Do List
Managing PPC accounts can be overwhelming. Get tips on how to prioritize your PPC to-do list and manage your time wisely.
A Tale Of 2 Internships
The most important takeaway from my Hanapin experience is that I shouldn’t settle for anything less than a workplace that appreciates me as much as I appreciate it.
5 Tips To Stay Organized Through The Holidays And Beyond
Just like fashion, everyone has a management style all their own. Here are a few tips and pointers to help you stay organized this holiday season and into the new year.
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