This year, Bing is going to be high on my priority list, as the engine has recently released several new ad extensions. In this post, I’ll highlight each extension and explain what value they might bring.
Continue Reading New Ad Extensions In Town – Check Out Bing’s Latest
Bing aims to improve search business by powering AOL searches globally. This move comes soon after Yahoo loosened ties with Bing.
Bing has a new feature called ActionLink extensions. They are ad extensions that feature a call-to-action button designed to capture user attention.
Continue Reading Take Action With Bing’s ActionLink Ad Extensions
When coming up with my latest bid strategy ideas I came up with direct ideas from how player analyses are done in an attempt to maximize points on daily fantasy sports sites.
Continue Reading Treat Your Bid Management Like Your Daily Fantasy Players
Bing Ads announced the release of image extensions in search ads on tablets and PCs.
Continue Reading Image Extensions Now Available For Bing Ads
Amongst a holiday season of innovation and addition in the PPC world, Bing Ads recently announced the reincarnation of image extensions in search ads. Although previously introduced and eventually discontinued within AdWords, Bing Ads will now offer advertisers the ability...
In this new webinar with Bing, you’ll get key takeaways to fully optimize your Shopping Campaigns for the holiday season and overall, drive more revenue for you business.
Continue Reading [New Webinar with Bing!] How to Drive More Revenue with Bing Shopping Campaigns
Bing Ads recently announced a number of improvements to Universal Event Tracking (UTE), the fairly new conversion and goal tracking.
Continue Reading Workflow and Campaign Performance Are High Priorities In New Bing Updates
Bing Ads is constantly rolling out new features based on customer feedback and also to keep up with Google AdWords enhancements. It can be difficult to keep track of all the new features in Bing Ads, so here are the...
Understanding how your competitive landscape is changing can help you diagnose account performance woes and ensure that you don’t miss out on actionable opportunities.
Continue Reading Outmaneuver Your Competition With Bing Ads Marketplace Trends
This week Bing Ads announced a beta of Bing Native Ads, which expands the reach of the platform to target user intent even outside search.
Bing Shopping Campaigns will soon become the default campaign type for running Product Ads.
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