You can absolutely refine a sales process and hit some general touchstones in most prospective client conversations, but you’ll never be able to plop an “A+B+C=sale” formula in place.
Client Relations
Using PPC Strategy Roadmaps
In this whitepaper, we'll go through our roadmap process and provide detail about how to use this document as a springboard for productive conversation.
Account Management Transitions: Unavoidable Reality & Blessing in Disguise
The only constant is change, and your PPC account management is no different. This post will walk you through how to feel GREAT about new management.
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8 Ridiculously Easy Tactics You Can Implement Today For Better Client Relations
The combination of great work and stellar client relations yields happy clients. We'll review 10 tactics you can employ on a daily basis to better service your clients.
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Be A Strategic Partner By Adopting The Consultative Approach
Using the consultative approach, we can recommend the appropriate set of PPC strategies and tactics that will help our clients reach and exceed their goals.
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On The Road Again – Using Strategy Roadmaps To Drive Client Success
When starting off with a new client, there are a myriad of things that need to be assessed by the account manager that all lead to strategy development.
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Confronting Prospects Prior to the Agreement
Having that first call with a potential client is set up to feel each other out, see what they’re looking for within the digital marketing world and if your company is a fit to fulfill their needs.
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PPC Strategy Through Expansion And Reviews
Not only should communication be clear and transparent, there should be creative strategies, fresh insights continuously attained, and market expansion ideas.
Strategic Tools Your PPC Agency Should Be Providing – Part 2
Using focus group feedback, we have implemented new processes to create additional value for our clients.
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Strategic Tools Your PPC Agency Should Be Providing
While performance is a big part of the PPC relationship, what can provide value beyond just the numbers is the communicating strategy and account insights.
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Pitching In-Person: Benefits Of Vetting PPC Agencies Face-To-Face
The in-person meeting for prospective new agency/client relationships has become crucial. Not just for the potential client, but for the agency as well.
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3 Tips To Ensure Your Agency Stands Out From The Rest
In this post, we’ll discuss a few strategies and ways to analyze the recruiting process to put your PPC agency in the best position to win the business.
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