Our team has explored the topic of selecting the right agency, and now it’s time to outline some of the various ways you could work with that agency.
Client Relations
4 Unique Solutions PPC Agencies Can Offer
As you open up the door to research potential partners to assist with your PPC, consider how each agency may be able to tailor their offerings to fit.
How to Use Client Service Reports to Improve Retention
Series week continues today as Kayla explains how to use a less traditional “report” and take more of a client relations approach to the topic.
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Agency Tips: 7 Steps for Communicating Bad News
View 7 steps for better communicating bad news and possible solutions to clients.
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Making The Case For An Account Restructure
Learn when it is time to do a PPC account restructure and how to go about broaching the topic with a client.
Rev Up Your PPC Strategy!
A good PPC strategy is one that is working toward the right goal, with the right strategies in place and the ability to activate them.
The Importance of PPC Industry Certification
Certification via Google and Bing indicates an understanding of current industry best practices and up-to-date knowledge of industry strategies.
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7 More Questions To Ask A Prospective Pay Per Click Agency
In last week's post we looked at seven questions to ask a prospective pay per click agency. This week, we'll cover seven more questions with appropriate answers.
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5 Tips To Improve Client Communication
This post will share 5 tips I’ve found to help clarify common client miscommunications that occur when managing PPC accounts.
7 Questions To Ask A Prospective Pay Per Click Agency
Prospective pay-per-click agencies should give intelligent and insightful answers that instill confidence in clients.
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How to Communicate With Your PPC Agency
Client/agency communication is a two-way street & both need to be active & engaged to be successful. How can you, as the client, contribute?
Keep Your PPC Clients Happy – Tips for Managing Client Relationships
A lot of conversation has taken place recently around Hanapin regarding the question “What makes clients unhappy”? Let's dive in.
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