In this live webinar, Jamie Smith from Campaign Watch and Michael Knight from Hanapin will show you just how to finagle through what to do with lead gen vs. ecommerce accounts using competitor data, and how to spike your conversion...
Continue Reading Spike Your Conversion Rates with Competitor Data
Learn about a handful of goals and questions that you can use to efficiently learn about your PPC competition.
Continue Reading Isolate Your Competition’s Weaknesses To Strengthen Your PPC Efforts
Read on as we define and review what the AdWords impression share metrics mean to the success of your accounts.
Continue Reading Maximizing Impression Share: How To Use AdWords Competitive Metrics
When digging into Auction Insights in the AdWords interface, you are able to utilize segments, with time and device as the options of segmentation.
Continue Reading How To Find Your Competitors’ Bidding Schedule
Spend 20 minutes with our President, Jeff Allen, as he discusses Auction Insights!
Continue Reading New Flash Webinar with Hanapin’s President, Jeff Allen!
Learn some advanced ways to stay updated on who your competitors are, what keywords they are bidding on, and discover what can be profitable for you.
This month we have an updated version of diving into Auction Insights to find who your true top competitors are in search.
Use Impression Share x Position Above Rate, or as we are calling it, Rank Above Share to find your true competition.
Continue Reading Find Your True Competition With “Rank Above Share”
Read on to learn about this strategic benefit that PPC provides to an organization.
Continue Reading How PPC Provides Competitive Insights To Organizations
In the whitepaper, we’ll discuss what to look at, how to make comparisons, and what tools to use in your analysis.
Continue Reading [New Whitepaper!] 9 Ways To Get An Edge On Your Competitors
In highly competitive and seasonally-active markets, it is important to know what your competitors are doing (and when they do it!). Simply, you need to stay on top of your game at all times. Do you know what your competitors...
Continue Reading [New Webinar with iSpionage!] 8 Sure-Fire Ways To Beat Out Your Top PPC Competitors
Competitor research is important in the ever-changing and highly competitive world of PPC and should be a part of your process. Not only is it wise to have a strategic plan in place, but you should be aware of the...
Continue Reading Cutting-Edge Tactics To Spy On Your PPC Competition – On Demand Webinar!
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