Display Network

10 Simple Predictions For The Ever-Evolving World Of Pay Per Click In 2016

December 30, 2015 By Dateme Tubotamuno

This year has been a dynamic one in the world of paid search, display and social. Find out what we have predicted for next year.

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Your Guide To Setting Up Gmail Ads

November 6, 2015 By Stephanie White

You can use Gmail Ads (formally known as Gmail Sponsored Promotions) to reach targeted audiences on desktop and mobile devices.

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How Programmatic Display Can Give Your Clients The Boost They Need

October 23, 2015 By Daniel Friscia

In this article, we’ll dive into some exciting targeting options within programmatic and how it could potentially drive your marketing campaigns to the next level.

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Better Analyze Display Network Placements At The Account Level

September 24, 2015 By Jacob Brown

Learn how to more efficiently research and exclude Display Network placements.

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Could Low Cost-Per-Clicks Be Killing Your Conversion Rates?

June 12, 2015 By Kristina McLane

Recently, I ran into an interesting change. Interesting seems like a strange word to describe a change in performance, but, in this case, interesting was accurate

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[New Whitepaper!] Getting Started with Display Advertising: 6 Things You Should Know

May 28, 2015 By Jamie Newton

In the whitepaper, we’ll discuss why you should do Display Advertising and the 6 things you should know as you get started.

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Battle Of The Ages: Using Demographic Data To Improve Performance

March 10, 2015 By Carrie Albright

There are a lot of questions revolving around demographic targeting, from where the data originates to what exactly you might do with it, and today you get the answers.

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Need Fast Growth? How To Ramp Up Your PPC Program Quickly

March 3, 2015 By Jeff Baum

Today I’m going to share advanced strategies for achieving increased growth within your paid search program.

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Why Moving Towards People-Based Targeting is Essential for PPC Practitioners

February 25, 2015 By Nate Hollander

Many PPC experts have predicted that the amount of people-based targeting PPC activity will increase in 2015, and there’s solid reason for this projection.

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