Shopping groups are not complicated but they aren’t always straightforward to manage and monitor either. Thankfully we have scripts to the rescue!
Continue Reading The New Features In Google Shopping Scripts
September 16, 2014 By Jacob Fairclough
Shopping groups are not complicated but they aren’t always straightforward to manage and monitor either. Thankfully we have scripts to the rescue!
Continue Reading The New Features In Google Shopping Scripts
September 16, 2014 By Jamie Newton
PPC Hero loves lists. And if you’ve been with us long enough, you’ll know that we release a Top 25 Most Influential PPC Experts list every year and this year, we also released the Top 25 Most Influential CRO Experts...
August 9, 2014 By Jamie Newton
Google Shopping Campaigns will completely replace Product Listing Ads (PLAs) in August 2014 and you have already prepared for the transition. Your accounts are ready, but are you taking advantage of every opportunity Shopping Campaigns have to offer? Chances are,...
Continue Reading [Webinar Recording] 8 Tips To Optimize Your Google Shopping Campaigns
August 7, 2014 By Kirk Williams
August 4, 2014 By Jamie Newton
Google Shopping Campaigns will completely replace Product Listing Ads (PLAs) in August 2014 and you have already prepared for the transition. Your accounts are ready, but are you taking advantage of every opportunity Shopping Campaigns have to offer? Chances are,...
Continue Reading 8 Tips To Optimize Your Google Shopping Campaigns [New Webinar!]
July 31, 2014 By Kayla Kurtz
Uncover advanced PPC terminology and concepts to keep in mind as you manage your paid search campaigns.
Continue Reading Advanced ABCs of PPC – Terminology & Strategies to Remember
July 30, 2014 By Carrie Albright
We're going to review Dynamic Contextual Ads and learn exactly what you should be doing to identify the value in this campaign.
Continue Reading 5 Reports You Need For Understanding Dynamic Contextual Ads
July 24, 2014 By Jamie Newton
Google is retiring Product Listing Ads (PLAs) in August 2014,and accounts running them will be upgraded to Google Shopping Campaigns. It is best to switch now, manually, so that you’re prepared for the transition. However, there are some key differences...
Continue Reading Make Your Transition To Google Shopping Campaigns A Smooth One – New Checklist!
July 23, 2014 By Carrie Albright
There are many details when approaching Back To School campaigns, or simply evaluating when and how to set this year’s BTS efforts live.
Continue Reading Back To School PPC: Get In The Bus Driver’s Seat
July 21, 2014 By Amanda West-Bookwalter
July 2, 2014 By Matt Umbro
Two of the most underutilized but effective AdWords features are labels and ad scheduling. What makes these features especially tremendous is their usefulness for writing holiday ads in July, and then scheduling for Q4. The holiday season is busy enough...
Continue Reading Write and Schedule Your Holiday Ads Now – Save Time Later
July 1, 2014 By Amanda West-Bookwalter
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