Projecting the trajectory of a PPC account can be extremely helpful. Get tips on utilizing certain methods to make better decisions for your accounts!
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Excel
EXCEL-erate Your Learning with Hanapin’s PPC Library
Hanapin Marketing has a whole section dedicated to PPC learning and Excel is a prominent topic in the library. You can find whitepapers, webinars, and bundles on a variety of topics for Excel.
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6 Things You Didn’t Know You Could Do In Google Sheets
Learn some lesser known functions available in Google Sheets and how they can help your PPC reporting and analysis.
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Extracting Text in Excel for PPC
Explore how to use Excel functions to manipulate and extract text for enhancing PPC workflow and effectiveness.
Your Facebook Ads Are Working – Here’s How To Prove It
Facebook should be a part of every digital marketing strategy. Learn how to use Google Analytics to make a better, quantitative case for paid Facebook efforts.
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PPC Excel Shortcuts You’ll Never Want to Forget
That’s why we have Hanapin experts Briann Saxman and Mike Matta here to tell you, in just one webinar, all the PPC Excel tricks you need to know. Now the question is, what will you do with all of your...
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Using Excel Regressions To Better Understand KPIs
Learn how to quickly and easily assess the relationship between key PPC variables with regression analyses in Excel.
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FAME: Exploring Facebook’s Ads Manager for Excel
Facebook Ads Manager for Excel, FAME for short, is a tool designed to alleviate data export and reporting by fetching information from multiple Facebook campaigns or accounts. Learn more!
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4 Forgotten Excel Tricks For PPC
Learn four easy-to-use, Excel tricks that will save you time doing PPC analysis. Tips include a keyword building tool, custom keyboard shortcuts, and more.
6 Pivot Table Examples to Increase Data Analysis Efficiency
This whitepaper includes multiple examples of each type of analysis by using PPC-specific examples. These examples are more general for the sake of showing broad-use cases. There are hundreds of other ways to look at PPC data with a pivot...
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Building An Automated PPC Spend Tracker In Google Sheets
We'll showcase an application of Google Sheets to solve a problem in a way that saves time while revealing actionable insights.
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March Madness Continues: What Excel Tool/Function Rules Them All?
In light of the March Madness season it was thought that we could have some fun and review some of the previous PPC Hero articles on the best ways to utilize Excel in order to more efficiently and effectively manage...
Continue Reading March Madness Continues: What Excel Tool/Function Rules Them All?
