This blog post describes 5 must-have audiences for Facebook advertisers and insights on how to leverage them.
Continue Reading 5 Essential Facebook Ads Audiences for 2020
Facebook’s Mandatory Change Coming Soon: Ad Set Budgets Are Going Away
Here's what you need to know about Facebook's mandatory move away from ad set budgets to campaign budgets. The change will take place as early as Feb 2020.
Continue Reading Facebook’s Mandatory Change Coming Soon: Ad Set Budgets Are Going Away
BREAKING: The 2020 PPC Hero Summit is on February 12th!
The 2020 PPC Hero Summit is a half-day, free online event for digital marketers that want to become smarter and more effective at paid advertising.
Continue Reading BREAKING: The 2020 PPC Hero Summit is on February 12th!
Major Social Ad Platform Updates: 2019 Recap
A round-up of top updates to Facebook and LinkedIn advertising platforms in 2019.
Continue Reading Major Social Ad Platform Updates: 2019 Recap
How To Find Ads On Facebook and Instagram
How to find your own ads on Facebook and Instagram and how to find the ads your competitors are running.
Are Facebook PPC Campaigns Worth It In 2020?
PPC campaigns for targeting audiences on Facebook? Easy! Discover tips on how to make your Facebook PPC campaign fit the needs of your audience.
Continue Reading Are Facebook PPC Campaigns Worth It In 2020?
Facebook Holiday Checklist: 6 Tips For Success
The influx of advertisers on Facebook during the holidays creates a very competitive ad space. Here are some tips to make it a successful season.
Continue Reading Facebook Holiday Checklist: 6 Tips For Success
6 Facebook Ad Strategies All Ecommerce Brands Need
Facebook ads are an effective and affordable way marketing method. Here are six essential strategies every ecommerce brand needs in 2020.
Continue Reading 6 Facebook Ad Strategies All Ecommerce Brands Need
Bridging the Online-Offline Gap with Facebook Offline Events
Measure and optimize Facebook Ads campaigns for real-world outcomes that actually make a business impact.
Continue Reading Bridging the Online-Offline Gap with Facebook Offline Events
Connect the Likes: Tracking Visits to Improve Facebook Ads Performance
Learn to use Facebook offline conversion to track campaigns to real-world outcomes and optimize campaigns for real-world and online results.
Continue Reading Connect the Likes: Tracking Visits to Improve Facebook Ads Performance
Optimizing Facebook Ads for Content Engagement: 4 Custom Conversion Ideas
Ever wanted to optimize your Facebook Ads for something other than a form submission? We have used Google Tag Manager triggers to define 4 Custom Conversions for content engagement.
Continue Reading Optimizing Facebook Ads for Content Engagement: 4 Custom Conversion Ideas
October Updates to Paid Advertising Platforms
In this monthly post, we bring you the latest from all of the major ad platforms.
Continue Reading October Updates to Paid Advertising Platforms
