Curious as to how Facebook Ads Auction works? Get a breakdown of the auction components to get a better understanding.
New Research! The State of Paid Social
In our new 2018 State of Paid Social report, we share the latest data on paid social advertising trends in a variety of networks including Facebook, Linkedin, Instagram, Pinterest, and Youtube, collected from over 400 marketers at brands and agencies.
Facebook Ads Manager: Updates Wish List
Struggling with navigating the new Facebook ads manager set up? Check out a list that Lara would like to see updated in the new ads manager!
Facebook Split Testing 101
Explore an overview of Facebook's Split Testing tool: when to use it, how to set it up in the Ads Manager, and how to apply learnings from the results.
Tackling Facebook Ad Disapproval
Why your Facebook ad is disapproved and what you can do to fix it and avoid future problems.
Facebook Dynamic Creative Tool: A Breakdown and How-To Guide
Facebook's new Dynamic Creative tool uses automation to determine your most efficient creative variations. Say goodbye to tedious, manual A/B tests!
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The Impact of Facebook and How to Prove It
In this webinar, AdStage’s JD Prater and Hanapin’s Chadd Powell will dive into Facebook Analytics to show you how to find insights, along with other pro strategies to use when measuring the impact of social media on your business.
New Facebook Analytics Updates from F8
Learn about journeys and automated insights, new tools announced at Facebook's F8 conference for the Facebook Analytics tool.
5 Facebook Ad Settings to Audit In Your Account
5 Easy settings to audit in your Facebook Ads account to improve performance and understand website traffic.
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Pros and Cons of Top Social Media Advertising Platforms
Ready to allocate more of your PPC budget to social media advertising? Here is a list of the pros and cons of advertising on the four top social media platforms: Facebook, Instagram, LinkedIn, and Twitter.
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Why You Should Be Using Facebook Canvas Ads
Explore four reasons why you should test canvas ads on Facebook.
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Facebook Shutting Down Partner Categories: What These Changes Mean for Your Targeting Strategies
Facebook announced that it will be fully deprecating its Partner Category targeting by October 2018. Let's take a look at what you need to know, and how to adjust your Facebook Ads targeting strategies in response.
