The enterprise version of Google Analytics offers several paid search perks including, advanced data integrity, integrations and reporting.
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Are My YouTube Ad Campaigns Successful?
Explore a few methods that will help show how YouTube ads impact brand awareness and embrace YouTube as part of your paid strategy!
3 Best Practices for Universal App Campaigns
As AdWords sunsets mobile app install campaigns, explore 3 best practices to effectively promote your app with Universal App Campaigns (UACs).
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Competitor RLSA: Stay Top of Mind for Site Visitors
Looking for ways to beat the competition? One way is through a combined competitor and RLSA campaign!
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A Closer Look at AdWords Smart Bidding
Take a closer look at 4 of the newest smart bidding options in AdWords. Save some time this holiday season by trying them out for yourself!
How Often Does Google Search Match to Demographics?
Google rolled out demographic targeting for search in the fall of 2016. But, how often does Google search match to demographics?
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5 Geocentric Tips to Invigorate Your Local PPC Ads
Looking to improve the performance of your local ppc ads? Get 5 tips that will help to achieve more, better quality leads and higher conversion rates!
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How To Use The AdWords Keyword Planner
Explore how to use Google Keyword Planner for new campaign builds, improving existing campaigns, finding new keywords, or finding negative keywords.
Guide to AdWords Smart Display Campaigns
The PPC guide to understanding, setting up, and optimizing AdWords Smart Display campaigns.
How To Build Custom Affinity Audiences In Old & New AdWords
PPC Hero Emma Franks breaks down the step-by-step process to create Custom Affinity Audiences in the AdWords interface, whichever version you use.
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4 Tips For Troubleshooting PPC Performance
Get tips on how to troubleshoot PPC performance and start on your way to becoming a PPC troubleshooting pro today!
Ad Experiments You Can Start Running Today
Start exploring with drafts and experiments to get deeper insight about what could make your campaigns function at peak performance.
