In this monthly post, we bring you the latest from all of the major ad platforms.
Continue Reading September Updates to Paid Advertising Platforms
Google Ads
60-Minute Masterclass: Google Ads Automation Best Practices
Join Hanapin Marketing and DialogTech for a live webinar to learn how advertisers can use Google Ads automation to drive more of the right conversions.
Continue Reading 60-Minute Masterclass: Google Ads Automation Best Practices
Top 10 Reasons Why Your Ads Aren’t Showing in Google
Is your ad not showing? Check out the top 10 reasons why your ads may not be showing in Google. Start working your way down the list!
Continue Reading Top 10 Reasons Why Your Ads Aren’t Showing in Google
3 Unconventional Ways to Use Automated Bidding
By thinking outside of the box, you’ll be able to not only embrace these new options from Google in a cool way but continue pushing your accounts forward.
Continue Reading 3 Unconventional Ways to Use Automated Bidding
August Updates to Paid Advertising Platforms
In this monthly post, we bring you the latest from all of the major platforms.
Continue Reading August Updates to Paid Advertising Platforms
Close Variants Diluting Match Types – What You Should Know
Google recently announced they’ll begin rolling out close variants for phrase match and broad match modified. Here's what you should know.
Continue Reading Close Variants Diluting Match Types – What You Should Know
July Updates to Paid Advertising Platforms
July has been an exciting month for new updates to paid advertising platforms. Google Ads rolled out 7 new updates alone. In this monthly blog post, we bring you the latest from all of the major platforms. Google Ads What:...
Midwest Digital Marketing Day: Free Day of Training On July 25th
Midwest Digital Marketing Day is an intentional event focused on creating a space for shared learnings and communication with our fellow PPC heroes in the heartland. We know that working in digital marketing in the Midwest means we’re spread out,...
Continue Reading Midwest Digital Marketing Day: Free Day of Training On July 25th
How to Exclude Mobile Apps in Google Ads
In this article, you will learn the most effective way to exclude mobile apps and potential challenges in the process. Additionally, I'll outline the potential impact of mobile app traffic on performance.
3 FAQs about Midwest Digital Marketing Day
1. What is Midwest Digital Marketing Day? A free, virtual event for all digital marketers, hosted in the heartland Three actionable webinar sessions led by PPC Pros Slack discussions to deepen learnings A networking event Opportunity to participate in a...
Paid Search Audience Testing: Zero Cost Testing
By layering on different audiences types within Google Ads, you gain valuable knowledge for free.
Continue Reading Paid Search Audience Testing: Zero Cost Testing
A Different Way to Think About PPC Ad Copy
Google's recent changes mean a lot more characters that we get to play with, a lot more ideas that we can use but are you really taking advantage of it? Start by testing broader themes in your ads that speak...
