Brainlabs Global VP of Social, Ofir Halfon, helps you prepare for the holiday season with a 2020-2021 CPA vs CPM analysis and Social recommendations for the UK and US market.
Continue Reading Past, Present, and Future: Social recommendations for the Festive Season
Picking the right investment is one of the biggest concerns eCommerce business owners have. These questions can point you in the right direction.
Continue Reading How to Decide Where to Invest in Paid ECommerce Ads: 4 Questions to Ask
Here are 12 Important PPC Trends to Watch in 2021. By understanding these new PPC trends, brands and marketers can stay ahead of the competition.
Learn about new advertising trends on Amazon. How effective are different types of advertising tools and what has been the experience of sellers using them.
Can you use Creative Sets instead of A/B testing? Read to find out Apple Search Ads best practices & insights for using Creative Sets, pros and cons of this tool.
Continue Reading How to Use Creative Sets to Make the Most of Your Apple Search Ads
Learn about the seven biggest mistakes and misconceptions in mobile A/B testing along with tips & tricks for successful app store A/B testing.
Continue Reading Mobile A/B Testing: 7 Big Errors and Misconceptions You Need to Avoid
Here are 5 ad features you can use to make your pay-per-click ads mobile-friendly.
Continue Reading Mobile Ads Make Cents: Get More From Mobile Ads
Google updated their Test My Site tool to include custom recommendations for mobile sites. Read more to find how this tool can improve your mobile performance.
Continue Reading Utilizing Google’s Test My Site Tool to Improve Mobile Performance
Learn step-by-step how to optimize images and videos across the various placements available in the Facebook Ads Platform.
Continue Reading How to Use Asset Placement Customization in Facebook
Now that UAC adoption is mandatory for promoting an app on AdWords, it's important to compare Universal App Campaigns vs Mobile App Install Campaigns.
Continue Reading Setting Up and Analyzing Universal App Campaigns
With 2.2 million apps available in the app store & 500 million unique visitors a week, learn to dominate the landscape with 4 optimization tips.
Understand which components are necessary to your mobile app advertising strategy to ensure measurable and positive results.
Continue Reading 4 Quick Steps to Create Your Mobile App Strategy
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