This week Google announced improvements to Hotel Ads. Read more to find out what changes are being made.
Continue Reading Improvements To Google Hotel Ads Allow More Hotels To Participate
News & Reaction
Instagram Officially Launches Advertising API
Instagram announced this week that it has officially launched its advertising API. Marketers can now start buying Instagram ads and planning their Instagram marketing in a more automated approach.
Continue Reading Instagram Officially Launches Advertising API
Google Introduces Search Ads On Google Play
Google recently announced it is investing in new ways to help people discover apps with Search Ads on Google Play.
Continue Reading Google Introduces Search Ads On Google Play
Google Rolls Out Enhancements To Merchant Center Data Feeds
This week Google announced two data feed enhancements to Google Merchant Center — one that benefits large retailers by improving efficiencies, and one that assists small retailers to get on board more easily.
Continue Reading Google Rolls Out Enhancements To Merchant Center Data Feeds
Target User Intent With Bing Native Ads
This week Bing Ads announced a beta of Bing Native Ads, which expands the reach of the platform to target user intent even outside search.
Bing Shopping Campaigns Rollout In Full
Bing Shopping Campaigns will soon become the default campaign type for running Product Ads.
Microsoft Announces New Levels Of Partnership With AOL And AppNexus
This week Microsoft announced new levels of partnership with both AOL and AppNexus.
Continue Reading Microsoft Announces New Levels Of Partnership With AOL And AppNexus
Twitter Unveils Product And Place Pages
Twitter will start testing two different ways to make it simpler for you to discover relevant content about products and places on Twitter, along with giving advertisers a greater outreach.
Liveblogging “Micro-Moments: The New Battleground For Brands”
We are liveblogging the Google event, giving you our instant updates, thoughts, and analysis!
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Increase Bing Ads ROI With These 5 Automated Rules
Read on for five ways to increase ROI on Bing Ads by using the new automated rules feature.
Continue Reading Increase Bing Ads ROI With These 5 Automated Rules
3 Tips You Need To Know Before Creating Bing Shopping Campaigns
Read 3 tips you need to know before getting started with Bing Shopping Campaigns and learn some of our insights.
Continue Reading 3 Tips You Need To Know Before Creating Bing Shopping Campaigns
Bing Ads Introduces Automated Rules
Similar to Google AdWords, Bing Automated Rules give you the ability to schedule and automate your top campaign management actions.
