By creating a way to buy within the search engine, Google streamlines the buying process and takes work off the searcher.
Continue Reading Google’s Inclusion Of Buy Button A Game Changer For Retailers
News & Reaction
Showcase Products On YouTube With TrueView For Shopping
This week Google is introducing a new feature called TrueView for shopping that makes it easy for viewers to get more information on products and also click to buy them.
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Google To Debut “Buy” Button In Coming Weeks
Google Shopping “buy” buttons could start appearing on select Google mobile search ads in a just a few short weeks.
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Top 5 Reasons To Download The New AdWords Editor
I’ve downloaded and began using the new version of AdWords Editor, and here are the top 5 reasons you should follow suite.
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Labels Among Major Changes To AdWords Editor
This week, Google AdWords introduced an updated version of AdWords Editor, which is now available to all advertisers. This version includes full support for labels, Upgraded URLs, call-only ads, ads in mobile apps and more.
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Analyzing Google’s May 5th Livestream Event Updates
On May 5th, Google Adwords had a product event and it should come as no surprise to digital marketers that mobile was the biggest topic on the agenda.
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Liveblogging Google’s Latest AdWords Innovations
Google's livestream focuses on mobile and how people engage with the world around them. We have you covered as we're liveblogging the event.
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Big News for Bing Shopping
Bing Ads announced that a Shopping Campaigns beta will run for a limited number of advertisers, and be extended to all advertisers over the coming months.
How Mobilegeddon Impacts Paid Search
If your clients don't have mobile sites, or the mobile versions are lacking, emphasize the importance of the SEO update on paid search.
The Results of the Microsoft and Yahoo Partnership Agreement Are In!
If you were anxiously awaiting the results of the Microsoft and Yahoo partnership agreement that was previously extended an extra 30 days to potentially review and revamp… The results are in!
Continue Reading The Results of the Microsoft and Yahoo Partnership Agreement Are In!
AdWords Livestream To Announce Latest Mobile Innovations
Tune in Tuesday, May 5th, as Vice President of Product Management at AdWords hosts a livestream focused on delivering new innovations. We will be live blogging!
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Important URL Updates Coming To Bing Ads
Bing Ads is working to ensure that campaign management is both seamless and efficient between itself and Google AdWords. Find out more.
