Learn how to setup a campaign in Quora ads and start testing this new platform to diversify your paid advertising portfolio!
PPC Strategy
6 Bottom Line Boosting Tips for Paid Search
From lead gen to E-commerce, awareness goals to last click measurement, every account manager should attempt to implement these six strategies.
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Are My YouTube Ad Campaigns Successful?
Explore a few methods that will help show how YouTube ads impact brand awareness and embrace YouTube as part of your paid strategy!
How to work with Sensitive Data Accounts
Looking to grow a PPC account that deals with sensitive data? Here are a few ways you can still win the auction without audience targeting!
3 Best Practices for Universal App Campaigns
As AdWords sunsets mobile app install campaigns, explore 3 best practices to effectively promote your app with Universal App Campaigns (UACs).
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Competitor RLSA: Stay Top of Mind for Site Visitors
Looking for ways to beat the competition? One way is through a combined competitor and RLSA campaign!
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5 Geocentric Tips to Invigorate Your Local PPC Ads
Looking to improve the performance of your local ppc ads? Get 5 tips that will help to achieve more, better quality leads and higher conversion rates!
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How To Better Organize Your Shopping Campaigns: Brand vs Non-Brand Segmentation
Part 2 of 2 in Shopping structures for PPC accounts. Learn how to organize your PLA campaigns using branded vs non-branded segmentation.
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Why Digital Channel Expansion Is Key To PPC Success
Explore why expanding into other digital marketing channels is important to the overall success of your paid advertising campaign.
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Why Brand Ad Campaigns Are Important
Explore reasons why you should consistently bid on your brand name and gain more real estate in search results for branded searches.
How To Better Organize Your Shopping Campaigns: A Tiered PLA Structure
Part 1 of 2 in Shopping structures for PPC accounts. Learn how to organize your PLA campaigns using a tiered prioritization strategy.
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4 Tips For Troubleshooting PPC Performance
Get tips on how to troubleshoot PPC performance and start on your way to becoming a PPC troubleshooting pro today!