In this toolkit you'll find basic resources and more advanced resources that will help you optimize for success and expand into other lucrative mobile PPC channels.
Resources
[New Webinar with Fred Vallaeys!] 6 Unique Ways To Grow Your PPC Account
In this new live webinar Fred Vallaeys and Jeff Baum discuss 6 unique ways you can grow your PPC account in 2016.
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Implement Smart Goals Via Google Analytics
Smarts Goals powered by Google Analytics helps identify high-quality traffic and optimizes for those visits within AdWords.
[New Whitepaper!] Using Strategy Roadmaps To Drive A Successful Agency/Client Relationship
This whitepaper goes through Hanapin's roadmap process and provides detail about how to use it as a springboard for productive conversation with the client.
The Top 25 Most Influential Conversion Rate Optimization Experts in 2015
Announcing the Top 25 Most Influential CRO Experts of 2015!
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[New Whitepaper!] Supercharge Your PPC Success with YouTube Advertising
Learn how to convince your stakeholders that YouTube is an important link in the digital advertising chain, how to measure its success, and get started.
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New Flash Webinar with Hanapin’s President, Jeff Allen!
Spend 20 minutes with our President, Jeff Allen, as he discusses Auction Insights!
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[Live Webinar Panel!] 2016 Expert Predictions: What The Future Holds For Mobile Marketing
Hanapin joins a powerhouse panel of marketing experts as we look back at the major changes in 2015 and discuss future predictions for 2016.
[New Whitepaper!] The PPC Account Audit Survival Guide
In this guide, we focus on features and settings that can be used to audit your account performance, campaigns, ad groups, and keywords.
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[New Webinar with Quantcast!] Why a Programmatic Advertising Strategy is No Longer Optional
Experts from Quantcast and Hanapin discuss what programmatic buying is, how it works, the value of serving ads to a highly-qualified audience, and insights we’ve discovered using the technology.
[Facebook Toolkit] New strategies & 500+ examples of Facebook ads!
New toolkit stuffed full of new strategies, new audiences, and ad examples that will help catapult your Facebook advertising efforts!
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[Industry Report] 70% of advertisers reported increases to their PPC budgets in 2015
The latest State of PPC report from Hanapin Marketing is now available!
