One paid social expert tested product review imagery in her Facebook Ads. The results were promising - check out her case study to learn how she ran the test.
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Social Media
Microsoft Ads LinkedIn Profile Targeting: A Review
One paid media strategist discusses her LinkedIn targeting test within Microsoft Ads and the results from targeting companies specifically.
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Upcoming LinkedIn Ads Products for B2B Marketers
LinkedIn recently announced upcoming product initiatives that advertisers can expect to arrive starting in November through the end of 2021.
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Setting Up A LinkedIn Ads Marketing Funnel
This post discusses targeting ideas for different stages of a marketing funnel on LinkedIn Ads platform.
A Successful LinkedIn Group Targeting Test
One digital marketer shares results from LinkedIn audience testing and how group targeting came out on top.
How to Create a Facebook Funnel With Buyer Personas
Want to optimize your Facebook funnel and increase sales? This post will teach you how to build Facebook buyer personas and optimize your Facebook funnel.
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6 LinkedIn Ads Updates you Missed: Transform Your 2020 B2B Marketing Strategy
This blog covers the top 6 overlooked LinkedIn Ads changes including ad serving transparency, easier ad revisions, and better data collection.
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LinkedIn Ads & Hubspot Integration: The Rundown
One Paid Social Strategist covers how to integrate a LinkedIn Ads account with the Hubspot CRM and all of the benefits that come with the integration.
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New LinkedIn Ads Features Every B2B Advertiser Should Know
One Sr. Paid Social Strategist outlines his favorite new LinkedIn Ads features, from reporting features to a new ad type, and explores use cases for each.
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An Essential Rundown On Twitter Ads
If you want to utilize what Twitter Ads can do for you and maximize your investment in the platform, read on.
TikTok Advertising: Should You Test It?
TikTok is the newest and one of the most popular social platforms right now, especially with many people having extra time, and are looking to be entertained.
An Intro To Custom Reporting in Facebook Ads
Learn how to use Facebook's Custom Reporting feature to more efficiently prepare and present data in a way that's simple yet effective.
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