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Master List of the Best Ad Tech Platforms for PPC
The ambiguity of knowing what PPC platforms are available for your marketing can be overwhelming. We want to be a valuable resource to you in every step of your PPC marketing process, so we've put together a master list featuring...
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Attributing Your Brand’s PPC Success Accurately Across Platforms
In this live webinar, C3 Metrics’ Aaron Fletcher and Hanapin’s Kelly Pollock will show you why you should care about your attribution techniques and how it plays into your PPC success.
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5 Second Survey: Do You Trust Your Metric Sources?
Ok PPC Heroes! Hanapin is working on a new report and we need your opinion. Do you trust your metric sources? Meaning, do you trust the metrics that Google AdWords, Google Analytics, Facebook, Bing, Pinterest, Youtube, etc give you? Do...
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Ask Us Anything About Programmatic!
Hanapin Account Managers Emma Franks and Bryan Gaynor are here to answer ANY and ALL questions you might have about Programmatic. Ask away!
Turn Consumer Online Behavior into Actionable Insights: 5 Ecommerce Reports
There are numerous ways to look at the data, from custom reports to customized dashboards, but listed here are the top reports our account managers use for their ecommerce clients.
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Brand New Bundles for Marketers in Retail, Travel, and Lead Gen!
We pulled together a number of awesome resources and created 3 different bundles that are catered to an industry or a solution. In this post, you'll find a bundle for Retail Marketers, for Travel Marketers, and for Lead Generation. The...
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[Survey] The #1 Reason Why You Have Trouble Scaling Your PPC Campaigns
We need your quick input! We’re conducting a brief 20 second survey on the reason why you have trouble scaling your PPC campaigns. The data collected will be used for future materials released by Hanapin Marketing. So do us a...
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Weird Science: A Lesson In Failed Experiments
Much of what we do day in and day out in PPC is stare at numbers. Beautiful, finite numbers. We know numbers to be objective. If we spend $12,622 and that spend garners 31 conversions, we know the average cost...
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Do You Want A Free PPC Hero T-Shirt?
We're conducting a brief 2-minute survey to get your thoughts and opinions. By taking the survey, you'll get entered to win a certified PPC Hero shirt! Fill out the survey by Friday, September 23rd.
[New Webinar!] How to Connect Calls from Paid Search to Sales
In this webinar, experts from Hanapin, Invoca, and RingPartner discuss different ways you can connect your calls back to sales and opportunities, both with AND without a platform, as well offer tips on how to optimize calls, your campaigns, and...
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[New Webinar!] How Brands Can Effectively Use Display Advertising
In this new live webinar, Hanapin Account Manager Kristin Vick will dive into the meat of Display advertising, revealing tips to use the strategy to its full potential and more specifically target your audiences.
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