This case study discusses how changing a simple AdWords default setting increased Android app installs, while also staying below CPI goal.
Uncategorized
[New webinar with Unbounce!] Better Results, Less Money: The Power of Location Marketing
In this new live webinar, Hanapin and Unbounce offer their best strategies on how to get more traffic, better leads, and ultimately, save you money, with location targeting.
[New Whitepaper!] 4 Tactics To Prepare Your Paid Search For Back To School Season
In this whitepaper, we’ll cover 4 tactics to make the back to school season a success for your paid search efforts.
Continue Reading [New Whitepaper!] 4 Tactics To Prepare Your Paid Search For Back To School Season
[New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting
In this new webinar, Hanapin and NinjaCat experts discuss how to structure your reports for clarity, interesting reports you can pull, and ultimately, help you pull valuable data while also keeping your sanity.
Continue Reading [New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting
[New Whitepaper!] 5 Ways To Deliver The Best Mobile Experience
In this whitepaper, we will take a look at ad copy as it relates to mobile strategy and uncover some useful tips to boost performance on mobile.
Continue Reading [New Whitepaper!] 5 Ways To Deliver The Best Mobile Experience
[New Webinar with AdStage!] Secrets To Setting Up Your Social Attribution for Success
n this new webinar, Hanapin’s Associate Director of Services, Cassie Oumedian, and AdStage’s Director of Marketing, join forces to discuss the secrets of setting up a successful attribution for your social channels.
Vote Now for the 2016 Top 25 Influential PPC Experts!
The time as come again to vote for our annual list of the Top 25 Most Influential PPC Experts for 2016!
Continue Reading Vote Now for the 2016 Top 25 Influential PPC Experts!
[New Webinar with Wordstream!] 13 Amazing Tips To Master Mobile Search
In this new live webinar, Carrie Albright and Erin Sagin, will offer up 13 amazing and super valuable tips to optimize your mobile ad copy, budget, and overall mobile strategy.
Continue Reading [New Webinar with Wordstream!] 13 Amazing Tips To Master Mobile Search
Harness The Power of Customer Match – Strategies for Ecommerce & Lead Gen [New Whitepaper!]
In this whitepaper, we cover some proven strategies to harness the power of your email lists through Customer Match, with a specific focus on ecommerce and lead gen accounts.
A Superhero Recap: Hero Conf Philadelphia
A not-so-brief recap of Hero Conf Philadelphia. Learn the registration numbers, what people said about the conference, and where we are headed next year!
[New Webinar with Convirza!] Google + Mobile: 3 Steps for PPC Success
62% of smartphone users are more likely to take action right away toward solving an unexpected problem or new task because they have a smartphone. That stat is probably no surprise to you or that mobile searches are on the...
Continue Reading [New Webinar with Convirza!] Google + Mobile: 3 Steps for PPC Success
Snapchat Geofilters: A Valuable Marketing Tool
A step-by-step guide on how to create snapchat geofilters, why to use them and results from our Hero Conf campaign.
Continue Reading Snapchat Geofilters: A Valuable Marketing Tool
