Regardless of your experience, this guide outlines exactly where to invest your time. Find the best resources and step-by-step content for the GAIQ.
Continue Reading The 2015 Google Analytics Exam & What You Need To Know
January 7, 2015 By Carrie Albright
Regardless of your experience, this guide outlines exactly where to invest your time. Find the best resources and step-by-step content for the GAIQ.
Continue Reading The 2015 Google Analytics Exam & What You Need To Know
December 29, 2014 By Jamie Newton
If your company is based in a certain area or you have branches of your company that service a number of geographic locations, it’s only logical that you want to advertise to the area you service. Search engines have a...
Continue Reading 5 Ways Location Targeting Delivers Big Results [Webinar]
December 26, 2014 By Jeff Baum
Click and conversion fraud is one of the most frustrating things to deal with when managing a paid search account.
Continue Reading Learn How To Fight Click And Conversion Fraud
December 24, 2014 By Jamie Newton
The number of agencies offering digital marketing services continues to grow each day. From two-man shops to teams well in the hundreds, agencies offer a wide spectrum of solutions that can be difficult to navigate. As you open up the...
Continue Reading 12 PPC Agency Solutions You May Not Know About
December 22, 2014 By Adam Lundquist
You need to give your PPC landing page claims some teeth and make them real to the user
Continue Reading How I Raised My Conversion Rate By 400% In 6 Days (And Why These Numbers Count)
December 22, 2014 By Jamie Newton
December 20, 2014 By Jamie Newton
Everyone makes mistakes. From seasoned pros to those just getting into pay per click advertising, no one can avoid the thralls of a mistake. And in a world like PPC where everything is a test and nothing is guaranteed, its...
Continue Reading The 15 Biggest PPC Mistakes And How To Avoid Them [Webinar Recording]
December 15, 2014 By Jeff Baum
December 13, 2014 By Jamie Newton
In order to maximize your conversion rate, your PPC account should be congruent with your landing page and website. From the keywords, to the ad copy, to any specific landing pages, if it all doesn’t align into one cohesive message,...
Continue Reading Secrets To A Cohesive PPC Campaign [Webinar Recording]
December 11, 2014 By Jamie Newton
Get everything you need to optimize your mobile PPC campaigns! If you have read up on anything mobile PPC here lately, you’ll know it is consistently growing and local mobile searches are predicted to exceed desktop searches for the first...
Continue Reading The PPC Marketer’s Mobile Campaign Toolkit – New from Unbounce and Hanapin!
December 10, 2014 By Jamie Newton
December 8, 2014 By Jacob Brown
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