Social media trends come and go. Marketing techniques that work today may be old news tomorrow, but one thing has remained popular over the past few years – video. When it comes to video-first platforms, YouTube continues to dominate as...
Continue Reading The Future of Video Advertising on YouTube: Predictions Of Trends and Innovations
In video advertising space, only one platform has emerged as a formidable contender: Netflix ads. The media brand’s emergence into the space marks a significant departure from the longstanding synonymity of YouTube with online video content and advertising. With its...
Continue Reading Who Needs YouTube? – Netflix Ads: The Video Ads Game Changer
If you haven’t yet looked at Netflix as an outlet for your advertising budgets, you soon will. Even if you haven’t, that the video-on-demand streaming platform is venturing ever deeper into ads as a revenue source won’t be news. If...
You could have the best product in the world, but if your ideal customers don’t know it exists, you’re just spinning your wheels. YouTube ads are a great way to get your video content in front of your audience –...
Continue Reading How to Capture Your YouTube Ads Audience in 5 Seconds
Important news if you have an existing integration can make concurrent Display & Video 360 API requests on Google Ads. From the 2nd of April 2024 The Display & Video 360 API will roll out a new project-level quota of 1500 total (read...
Continue Reading Changes To The Project-Level Quota Google Ads Display & Video 360 API
A high-performing video marketing strategy should be more than going viral. It’s crucial to make viewers take action. See how to create video marketing that converts.
Continue Reading How to Create Video Marketing That Converts
Brainlabs Global VP of Social, Ofir Halfon, helps you prepare for the holiday season with a 2020-2021 CPA vs CPM analysis and Social recommendations for the UK and US market.
Continue Reading Past, Present, and Future: Social recommendations for the Festive Season
Are you looking to get the most out of your Facebook video ads? Here's a quick guide with everything you need, from goal-setting to video styles!
Continue Reading How to Get the Most Out of Facebook Video Ads Strategy
Learn about new advertising trends on Amazon. How effective are different types of advertising tools and what has been the experience of sellers using them.
When trying to increase conversions, it’s not enough to just make visually appealing content. There are many marketing strategies you can use to your advantage.
YouTube remains a strong platform and the lead form extensions make it all the more accessible. These are the exciting results of my recent lead form test.
Continue Reading Testing the Power of the YouTube Lead Form Extension
Videos are everywhere. And as digital marketers, the need to know what kind of video to make for which platform is never-ending.
Continue Reading Video as a Non-Negotiable for Digital Marketing
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