Do you want to know: – Budget tactics and bidding options available to PPC managers? – How to find the bidding “sweet spot” for your PPC account? – How to calculate your return on ad spend? – How to improve...
Continue Reading Budget and Bidding for Successful ROAS- FREE Webinar! Register Today!
For those of you who were not able to attend last night’s live webinar, have no fear! Below is a link to watch the recorded session. Abby discusses Account Structure best practices, common Quality Score misconceptions, and tips to improve...
Hanapin Marketing is excited to announce our first-ever webinar, Tips to Boost Quality Score: Structuring Your Account for Success. We’ll begin by briefly covering account structure and settings best practices, then we’ll dive into how to analyze your account’s Quality...
This is just a quick FYI on some very good webcasts and podcasts that are going to be happening soon. All of these are PPC related so hopefully you’ll get useful tips and info from each one! Search Marketing Now...
Continue Reading Some PPC Webcasts/Podcasts You Should Check Out!
On Wednesday, April 8 (tomorrow!), the president and CEO of Hanapin Marketing (the publisher of PPC Hero and SEO Boy) will present during the first of the Talking Tech series of webinars sponsored by FormSpring, an Indianapolis-based company that allows...
Continue Reading Free Technology Webinars for Small Businesses and Non-Profits
Earlier this week, I sat in on Search Marketing Now‘s webinar, “Paid Search for Big Sites, Big Brands”, by Chris Sherman, Executive Editor at Search Engine Land. The gist of the webinar was giving out tips and tricks on how...
Continue Reading Lessons Learned From SMN’s “Paid Seach for Big Sites, Big Brands” Webinar
One great source of insightful, interesting paid search marketing webcasts is Search Marketing Now. We attend their webcasts often and usually take away a handful of good ideas for our own PPC accounts. We thought we’d let everyone know that...
Continue Reading We Recommend You Attend These Two PPC Webcasts From Search Marketing Now
Recently I listened to the Google Unwrapped holiday webinar called, Make the Most of the Holiday Season. It’s important for me to get a head start for the holiday season in order to generate the most sales possible, and it’s...
Continue Reading Recap of Google’s Holiday Shopping Guide 2008 Webinar
One of the most difficult elements of marketing is discovering how to relate to your customers on a personal level. When you learn to build a personal relationship with your customers, your business will reap the rewards. Our friends at...
Continue Reading Learn How to Humanize Your Marketing in a Free Webinar
Just in case you missed the “Managing Big, Complicated PPC Campaigns,” webinar featuring David Szetela, (pronounced za-tell-uh), I have provided a quick recap of David’s tips and guidelines here. What consists of a big and complicated PPC account you ask?...
Continue Reading Manage Big, Complicated PPC Campaigns with Less Frustration!
Whenever the PPC Hero team attends a webinar or an actual real-life seminar, listens to a podcast, or reads a case study/white paper, we like to share a summary of what we’ve learned, a critique on the information provided, and...
Continue Reading A Quick Review & Expansion on “Best Paid Search Practices”
Last Friday I had the opportunity to participate in a webinar sponsored by Enquiro titled “Coaxing the Conversion.” This was the first in their new B2B Expert Series. Recently, I’ve been racking my brain on strategies for a particular B2B...
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